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Ad Age: Burlington Coat Factory Taps Silver & Partners for Relaunch 14 Jun 2013 | 12:49 am
As discount retailer Burlington Coat Factory prepares for a brand re-launch, it’s tapped a new agency partner to help: Silver & Partners. The indie agency, renamed Silver & Partners from Amlgamated, p...
creativity: A FIRST DATE THAT MOVES AT NEW YORK PACE 11 Jun 2013 | 11:42 pm
A Manhattan first date progresses rapidly in this cleverly edited spot from Silver & Partners for Verizon FIOS (editing was by Mackenzie Cutler). Within seconds the couple get married, have babies and...
Ad Age: Agencies to Watch in 2013 29 Jan 2013 | 12:51 am
Ad Age’s Agencies to Watch in 2013: From midsize media players to a Hollywood talent shop, here are the agencies we’re going to be paying close attention to for the remainder of the year. This list of...
creativity: That’s a cold slap in the face 10 Dec 2012 | 08:43 pm
This Ben & Jerry’s iAd out of Silver & Partners tries to give you a taste of what the ice creamery’s Greek froyo is all about, but what it ultimately lacks in real flavor it makes up for in some total...
Subway emergency exits and the people who use them 30 Nov 2012 | 02:06 am
I’ll take a page out of Casey Rand’s book and write an entry about people who deserve to get punched in the face. Ahem. Hey, person who uses the subway emergency exit in non-emergency situations: you ...
Adweek: Ben & Jerry’s Scoops Up Euphoria on Instagram Followers show off their ice-cream faces 20 Nov 2012 | 09:57 pm
iScreen, uScreen. Ben & Jerry’s is rallying its 127,000 Instagram followers and inviting them to upload images representing “euphoria”—because that’s the feeling you get from Ben & Jerry’s ice cream—b...
Fast Company: HOW BEN & JERRY’S IS USING INSTAGRAM TO FEED A BOND WITH ICE CREAM LOVERS 19 Nov 2012 | 08:42 pm
Fan photos solicited through a “Capture Euphoria”-themed campaign will be featured in ads for local markets all around the globe. Ben & Jerry’s is tapping into its Instagram community to cast the star...
Mashable: Ben & Jerry’s to Run Fans’ Instagram Photos in Local Ads 16 Nov 2012 | 05:14 pm
Ben & Jerry’s is jumping on Instagram-mania with a promotion that challenges fans to take photos that capture “euphoria.” The winning photos will be featured in B&J ads in that person’s neighborhood. ...
Celebrity Encounter on 30th Street 16 Nov 2012 | 02:35 am
I’m from a small town in North Carolina. We don’t get many celebrity visitors. When I moved to New York, I figured I’d eventually have a celebrity encounter. And I did. It only took, like, three weeks...
creativity: Capture ice cream love on Instagram 15 Nov 2012 | 09:38 pm
Ben & Jerry’s is engaging with its Instagram followers in a global campaign that encourages them to share photos of the euphoric feeling that comes with eating its ice cream. As a result, consumers wi...
