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Why You Need a Mobile Website 6 Apr 2013 | 11:12 pm

Mobile is everywhere.  According to Google, more than half of Americans currently own a smartphone, and estimates show that by 2015 there will be more smartphones than PCs surfing the internet. Why do...

Global social media leader at Ford @scottmonty 5 Apr 2013 | 03:54 am

Check out this LIVE HD show in which @scottmonty of Ford is interviewed in front of a live studio audience at #socialmediacampNYC by show host Jeff Ogden. This episode of Marketing Made Simple TV is f...

Confessions of a Social Media Girl: Why Image based Social Media Marketing might be the Best Sales Tool 31 Mar 2013 | 06:09 pm

Facebook’s recent change to a more image based newsfeed has got me thinking that perhaps Pinterest may have had the right idea all along. While Facebook is just moving away from highlighting more text...

Confessions of a Social Media Girl: Why Image based Social Media Marketing might be the Best Sales Tool 31 Mar 2013 | 06:09 pm

Facebook’s recent change to a more image based newsfeed has got me thinking that perhaps Pinterest may have had the right idea all along. While Facebook is just moving away from highlighting more text...

Confessions of a Social Media Girl: Why Image based Social Media Marketing might be the Best Sales Tool 31 Mar 2013 | 06:09 pm

Facebook’s recent change to a more image based newsfeed has got me thinking that perhaps Pinterest may have had the right idea all along. While Facebook is just moving away from highlighting more text...

What the #? Hashtags are Coming to Facebook 30 Mar 2013 | 08:27 pm

In every class and presentation I do, I always tell people to keep Twitter and Facebook separate.  They use two different languages.  Facebook is all about “natural language”.  We post the way we spea...

Contagious – Why do some things go viral? with @j1berger 29 Mar 2013 | 05:19 am

In this episode of Marketing Made Simple TV (Click the button on the bottom right for full screen view), Dr. Jonah Berger – Wharton’s “Iron Prof” and asst professor of marketing joins the host Jeff Og...

The FTC Guidelines are getting a little crazy, here is why 25 Mar 2013 | 09:52 pm

  The FTC Act’s prohibition on “unfair or deceptive acts or practices” broadly covers advertising claims, marketing and promotional activities, and sales practices in general.   The clip above is from...

Facebook and the Sponsored Page 23 Mar 2013 | 07:35 pm

Over the last 11 days, I have been experimenting with Facebook’s advertising engine with the sole goal of increasing “likes” on two different pages, one a community organization and one a local busine...

How the World Has Changed – @guykawasaki 21 Mar 2013 | 10:47 pm

In this Marketing Made Simple TV show (click the button on the lower right to maximize the viewing window), the famed Guy Kawasaki, prolific author (with over 1.2 million Twitter followers) shares tip...

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