Blogspot - sclohonet.blogspot.com - ScLoHo's Collective Wisdom
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The Annual Update 18 Jul 2013 | 06:41 am
Here we are in the summer of 2013 and although I am no longer updating this site with the regularity I did for several years, I wanted to bring you up to date. In 2011, I launched another site as my ...
Untitled 19 Jun 2012 | 08:57 am
So, what's new? ScLoHo's Collective Wisdom lives on at http://www.scotthoward.me/ . It's not being updated multiple times a day like I used to on this site. Collective Wisdom is one of the categori...
The New ScLoHo Website 3 Oct 2011 | 10:05 pm
On Sunday October 2, 2011, I launched a new website, Scott Howard aka ScLoHo at http://www.scotthoward.me/ . While I set up domain redirects for the 4 separate blog sites, like this one, you will mos...
Friday Night Marketing News from Mediapost 1 Oct 2011 | 10:00 am
Click & Read: Apparel Adidas Finds Basketball Game Must Go On by Aaron Baar With the NBA season already delayed (and unlikely to start anytime soon) thanks to a labor dispute, Adidas is prepping a...
The Danger of Generic 1 Oct 2011 | 04:00 am
With technology evolving it should be easy for you to create different campaigns for different clients.... Here's an example why from MarketingProfs.com: Don't Introduce Yourself to a Customer You'v...
Email Tips 30 Sep 2011 | 10:00 pm
Excellent Advice from Jill: How to Write a Highly Effective Subject Line By Jill Konrath If you're like most sellers, you don't pay a lot of attention to the subject lines. They're an afterthought. ...
New Ad Campaigns 30 Sep 2011 | 04:00 am
Amy shares: Vagina monologues. Weird science. Let's launch! Really, what IS that unintelligible line in Elton John's "Rocket Man," that I've been singing incorrectly for years? A ride in a 2012 Volk...
Closing Time 29 Sep 2011 | 10:00 pm
from RAB.com: Daily Sales Tip: Salespeople Need to be Great at Closing Actually, this is true, but not in the sense most people think. A sale is not a sale until it is brought to a conclusion or cl...
Wednesday Night Marketing News from Mediapost 29 Sep 2011 | 10:00 am
Click & read: Conference J&J VP At OMMA: Brands Must Still Think Like People by Karl Greenberg The media business may be getting more and more automated, with algorithms determining everything fro...
A Few Secrets 29 Sep 2011 | 04:00 am
This article from Mediapost is talking about teens, but I think most of it applies to all of us: Unite To Ignite Teens want to unite to ignite. They want to change the world. Teens want brands they ...
