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Check out our new digs! 9 Aug 2013 | 10:19 pm
By Daniel Brandt, Sales Director (Europe) When I first moved to Paris in 2011, the BuzzCity Ad Network was serving 33 billion banners a quarter worldwide. That number has basically doubled to 65 bill...
Campaign Optimisation Tips: Publisher Targeting 1 Aug 2013 | 08:33 am
By Nicolle Harding, Country Manager (South Africa) As an advertiser, how do you get the best return on your investment? There are a number of ways to optimise a mobile campaign. But unlike print, r...
Mobile Strategies for Small Businesses 15 Jul 2013 | 07:09 pm
By Hisham Isa, Vice President (Marketing) You run a small business. You know that your consumers spend a lot of time on the phone, not just talking, but surfing the web, chatting with friends, watch...
The BuzzCity Report Volume 3 Issue 3 15 Jul 2013 | 08:17 am
The latest edition of The BuzzCity Report is now available. In the last six months we’ve reported on the improved consumer trust in mCommerce and how this may yet outpace mobile entertainment in 201....
Advertiser Inventory Alert : July 2013 12 Jul 2013 | 01:03 pm
Content consumption patterns continue to evolve but one thing is clear, mobile dominates! Mobile phones keeps users constantly connected and this has important implications for media buyers – particul...
Why Mobile Marketing is a Must for Small Businesses 4 Jul 2013 | 11:43 am
By Hisham Isa, Vice President (Marketing) Consumer appetite for m-commerce has grown substantially over the past year, presenting small businesses with new opportunities and revenue streams. Simply ...
Starting A Campaign with BuzzCity: FAQs 26 Jun 2013 | 10:58 am
Listed here are some of the most frequently asked questions when starting a campaign on the BuzzCity advertising network. If you have a question to ask, please send them to us here. Q: What is dynami...
Starting a Campaign with BuzzCity 26 Jun 2013 | 10:58 am
Advertisers now have a diverse array of mobile tools to choose from to connect their messages and interactions thanks to advancements in mobile. Display advertising on mobile is one of these tactics a...
So, What Are Rich Media Ads? 19 Jun 2013 | 07:39 am
Are you looking to increase interactivity and consumer awareness of your brand? If so, you should consider using rich media mobile ads. According to a two-month study earlier this year by the Intera...
Advertiser Inventory Alert : June 2013 10 Jun 2013 | 10:39 am
While some struggle to keep up with the explosion of digital channels, the savvy marketer is going where the consumers are – and are getting there first. Those who are keen to get to where the custome...
