Communityspark - communityspark.com - Community Building
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Community building and social media marketing done right 14 Aug 2013 | 02:32 am
You don’t need a fancy website to build an online community. Going to your audience is far easier (and often more effective) than trying to get your audience to come to you. Unfortunately, it’s all ...
Community building without words 1 Jul 2013 | 05:01 am
Sarcasm aside, there are some great shortcuts when it comes to community building. My favorite is worth a thousand words. Pictures. Pictures (and more specifically, photos) are hugely underutilized...
Find that opportunity to engage your community 2 May 2013 | 12:27 am
There are so many opportunities to engage members of your online community. Think: Pets Children Relevant current affairs Member birthdays (but do it right) The welcome email (but do it right) Interes...
If you want to charge for membership of your online community… 1 Mar 2013 | 06:06 am
Do it from the very beginning. Membership fees are but one way to monetize an online community. Two main strategies here: Allow members to join for free and encourage them to ‘upgrade’ to paid members...
Something in your community shouldn’t make sense 1 Feb 2013 | 06:53 am
I’m not talking about making your online community confusing or difficult to use. Instead, there should be at least one part of your online community that only ‘insiders’ understand. One of the bigges...
Buzzing Communities: Book review 12 Dec 2012 | 02:57 am
Disclosure: My name was mentioned in this book and I received a free copy. However, this is an unsolicited and unsponsored book review that is completely of my own opinion. This review, for Richard Mi...
An easy way to increase activity and engagement in new online communities 14 Nov 2012 | 07:36 am
Most new online communities fail because members don’t return to keep discussions alive or get involved in new ones. Most of the time that’s because new members haven’t developed the habit of regularl...
Are you a proactive community manager? 6 Sep 2012 | 12:07 am
A great community manager is proactive. Being proactive separates a great community manager from the rest. Here’s a simple task for you. Write down all the ways you were proactive in the past week. Wo...
Community building, Churchill style 17 Jul 2012 | 06:05 am
Inc. recently posted a great article entitled, ‘What Would Winston Do?‘ – although it’s aimed at business leaders, it should be a must-read for all community managers. What you need to take away from...
Don’t fear the cliques in your online community! 23 May 2012 | 11:16 am
Too many community managers see cliques as a bad thing (Tommy tried to stamp them out completely). Doing this can bring a community to its knees and strip it of its personality. Cliques are a good th...
