Domainofhope - domainofhope.com - Economy of Social - Social Media and Marketing
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Facebook advertising on YouTube - Out of rational bounds? 27 Aug 2013 | 12:04 am
I just saw an advertisement stating "Create a Facebook Profile. Signup for free today!" I read a huge interview of Mark Zuckerberg in the newspaper today (his first interaction with an Indian publica...
The problem with Big Data 25 Aug 2013 | 01:02 am
I am NOT a BIG Proponent of BIG data for business use especially in identifying consumer behavior. It has a lot flaws that are being neglected in the present big data narrative. The interesting part ...
Indian Social Media and Beer Branding - Not using it! 12 Aug 2013 | 03:26 am
Indian Social Media is full of young people who are chilling out and having a gala time. To put this in a more serious way here are some numbers Out of many sectors, one sector that has under capital...
Brands are now used to hate! Domino's apologizes for compliment. 10 Aug 2013 | 04:23 am
This is a goof-up of the worst kind. Domino's apologized to a fan who appreciated them for their Pizza service (image below). I am handling the Online Reputation Monitoring team at my organization an...
Companies Bill and CSR to impact Indian Social Media investments 9 Aug 2013 | 05:39 am
Companies Bill passed in the Indian parliament, and changing consumer trends are set to fuel the next wave in the domain of sustainability. One of the biggest challenges in sustainability till now ha...
Delhi Food Walks - Offline socializing through Online Connections 7 Aug 2013 | 05:16 am
I recently was part of an offline meet called D-ART initiated by my organization that intended to bring together artists on one platform. This chat made me come across the "Delhi Food Walks", an initi...
The Focus 5 Aug 2013 | 05:16 am
The problem with people today is that they want to become someone but they are less bothered about doing something. Many people say that they want to doctors, engineers, CEOs, superstars, actors and ...
Amartya Sen could be wrong, Jagdish Bhagwati correct and a few lacking grace! 26 Jul 2013 | 04:12 am
Amartya Sen's remark on Narendra Modi has triggered an interesting debate. While it began with Amartya Sen saying he does not want Narendra Modi to become India's prime minister as he does not have se...
Dove's real beauty from sketches to camera shy - Questioning insecurities 20 Jul 2013 | 02:30 pm
It's insecurity that is always chasing you and standing in the way of your dreams. ~Vin Diesel Dove's real beauty sketches and camera shy YouTube videos have generated considerable viewership (orga....
They "Like" you to abuse you - Angry customers on social media 20 Jul 2013 | 04:49 am
“The truth will set you free, but first it will piss you off.” ~ Gloria Steinem I have been handling the case of a very well known global telecom brand on the issue of rants by angry customers on t....
