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Web Designers Spend Too Much Time on Their Website 22 Aug 2013 | 01:30 pm
You may have heard the old adage: “the cobbler’s son goes barefoot.” That means, of course, that the cobbler spends so much time on the customer’s needs that s/he forgets to make shoes for the family....
How to Market Like the Old Spice Man 15 Aug 2013 | 01:30 pm
I’ve discussed about how Bud Light produced a marketing campaign that spoke directly to consumers through humor and honesty. After that blog, I began thinking about how other companies design successf...
Netflix: The Next Cable Provider 8 Aug 2013 | 01:30 pm
We live in a culture of instant gratification. And the most successful businesses have adapted to the need for speed. This evolution even applies to entertainment. The days of serial sagas are quickl...
Browsing the Digital Marketplace 1 Aug 2013 | 01:30 pm
It’s safe to say that 99% of us have purchased a book on Amazon. For many, Amazon is the bookstore, for no other reason than that every title you can think of is offered. In other words, Barnes and N...
Stop, Collaborate, and Listen…Or Why You Can’t Do Everything Yourself 25 Jul 2013 | 06:30 pm
If you’ve been reading my blog for a while, you may remember a post about M.C. Hammer’s new search engine. Well, it’s time we take a lesson from another cheesy 80’s rapper. I’m talking about Vanilla...
Stop, Collaborate, and Listen…Or Why You Can’t Do Everything Yourself 25 Jul 2013 | 01:30 pm
If you’ve been reading my blog for a while, you may remember a post about M.C. Hammer’s new search engine. Well, it’s time we take a lesson from another cheesy 80’s rapper. I’m talking about Vanilla...
David vs. Goliath Match: The Search Engine Bout 18 Jul 2013 | 06:30 pm
In the red corner, weighing in at 400 pounds of pure muscle and titanium fists, we have the Titan of Terror, the Great Colossus, the Sultan of Search Engines… Google! In the blue corner, weighing in...
David vs. Goliath Match: The Search Engine Bout 18 Jul 2013 | 01:30 pm
In the red corner, weighing in at 400 pounds of pure muscle and titanium fists, we have the Titan of Terror, the Great Colossus, the Sultan of Search Engines… Google! In the blue corner, weighing in...
Penguin 2.0: The Great Algorithm Update of Our Time 11 Jul 2013 | 06:30 pm
Kindergarteners learn the alphabet by singing the ABC song. Even though many educators have decided that this method only teaches kids a song (and not the actual alphabet), it’s one tactic that’s been...
Penguin 2.0: The Great Algorithm Update of Our Time 11 Jul 2013 | 01:30 pm
Kindergarteners learn the alphabet by singing the ABC song. Even though many educators have decided that this method only teaches kids a song (and not the actual alphabet), it’s one tactic that’s been...
