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Cooking Up a Content Strategy: Recipe-Writing Instructions 12 Feb 2013 | 08:02 pm

I sometimes moonlight as a food writer, and it recently occurred to me (d’oh!) that formulating a really good content strategy is a lot like cooking or, more precisely, like developing a recipe. In b...

The Web Development Process, From Start to Finish 8 Feb 2013 | 08:48 pm

For many, the web design and development process is still veiled in mystery. There remains a lot of confusion about when things happen, how long they take, and who is responsible for them, not to ment...

Automate What You Already Do 8 Feb 2013 | 07:51 pm

You’ve purchased a marketing automation solution, and it’s like having a brand new shiny toy, capable of turning your business around and converting more of your leads into sales. You want to start bi...

The New Business Development Ecosystem 30 Jan 2013 | 09:34 pm

With the advent of conversion-focused websites and mass adoption of Marketing Automation and CRM, business development has changed in a surprisingly quick and permanent way. During this webinar, we wi...

The Content Suggestion Box 25 Jan 2013 | 03:47 am

In addition to developing websites, Newfangled generates (and gives away) a lot of valuable content— things we know, lessons we’ve learned and trends we see coming down the road. Our first monthly new...

Update on Adding Your Name and Image to Google Search Results 15 Jan 2013 | 09:54 pm

Back in August 2012, I had written a blog post about using a little bit of metadata (specifically, the rel="author" tag) to link to your Google+ page, so that Google search results for your work would...

Planning Automated Marketing Programs 10 Jan 2013 | 09:20 pm

There has been growing excitement around marketing automation. This is, in large part, due to the influx of marketing automation software solutions that are now affordable and available to small and m...

Two Time-Saving Apps You Should be Using! 9 Jan 2013 | 10:53 pm

Recently I received this email from one of my clients: "Steve!, you're awesome….complete with hot pink arrows ;) I need to learn how to make those. Thank you! Annotated Screenshots Screenshots. No ...

Planning for a Rebuild 8 Jan 2013 | 12:17 am

Two years ago, we listed all the things that should be on your mind before planning a rebuild — and there are many, from browser compatibility to budgeting. Even after all this time, much of that list...

Content Creation and the Problem of Burnout 22 Dec 2012 | 03:13 am

I want to take a step back from the series of posts I’ve been writing about content marketing and address something that’s only tangentially related--but that anyone involved in the production of cont...

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