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The Planner Is Coming: What To Expect With New Google Keyword Planner 27 Aug 2013 | 02:00 pm

We’ve all heard the news and seen the alert that the Google Keyword Tool will soon be replaced by the Google Keyword Planner. As a digital marketer who is constantly researching keyword trends and...

Photoshop Basics: Selection Tools, Printing & Saving For Web 26 Aug 2013 | 04:35 pm

A couple months before I graduated, I began to look around for a job or an internship opportunity where I could expand my knowledge past my marketing degree. To my surprise, I noticed that many...

4 Ways To Convince Your Clients To Increase Their Marketing Budget 22 Aug 2013 | 08:19 pm

When the client trusts you because you concretely demonstrate positive ROI and sales (in a tangible and transparent way), they will buy more services and be willing to try new approaches -- even if...

4 Ways to Reduce Frustration in Software Development 21 Aug 2013 | 06:20 pm

Even if a person possesses a great deal of passion for programming, developing software professionally can be an inherently frustrating experience. Here are four ways to reduce frustration in...

Top 10 Reasons To Hire A Digital Marketing Agency [Free White Paper] 21 Aug 2013 | 02:00 pm

Download our free white paper: Top 10 Reasons to Hire a Digital Marketing Agency and see if an agency is the right choice for taking your marketing to the next level. The post Top 10 Reasons To Hire.....

Chart Of The Week: Landing Page Optimization Metrics 20 Aug 2013 | 07:19 pm

66% of the agencies in our Landing Page Optimization report ranked Conversion Rate as the most useful metric for analyzing landing page performance, and they couldn't be more right. The sole purpose.....

The 7 Things Digital Marketing Agencies Need To Do To Remain Relevant in 2014 20 Aug 2013 | 05:39 pm

Last month, our CEO Rob Eleveld was a guest on SLMA Radio and discussed the 7 things every digital marketing agency needs to do to remain relevant in 2014. Here is a recap of the interview. The post.....

Marketing Messaging: Swim Diapers Are Required for Pool Use 19 Aug 2013 | 05:54 pm

My family and I were on vacation in Lake Chelan, WA. On the first day, I walked out of our room and headed for the pool – Lake Chelan is freakin’ cold and I can’t do that lake water on day one. That’s...

Can You See My Screen?: 5 Tips to Master the Art of the Software Demo 16 Aug 2013 | 02:00 pm

Every time we sit down to watch a game on television, my father lodges the same complaint: “They never talk about the game!” And it’s usually true. Since the advent of sports television, broadcast boo...

Lead Generation Trifecta: Content Marketing, Content Syndication & Marketing Automation 15 Aug 2013 | 02:00 pm

I’m always seeking that perfect combination of affordability, scalability and efficiency in all that I do — especially when it comes to marketing. With regards to lead generation — specifically paid m...

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