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Gmail’s Recent Changes Could Keep Brides From Seeing Your Messages 26 Aug 2013 | 04:45 pm

If you publish an email newsletter to stay in touch with brides and grooms, then this post is for you. Google has recently made some changes to its Gmail interface that may cause your email messages t...

Friday Favorites 23 Aug 2013 | 04:45 pm

Hire a Wedding Planner or Else! {Huffington Post} Truth About Non-Refundable Deposits {Wedding Industry Law} One Thing Every Business Needs (But Most Don’t Have) {Build a Little Biz} Schedule An En...

What is the ROI on your Time? 21 Aug 2013 | 04:45 pm

Entrepreneurs talk about and monitor ROI, the return on investment. Many of us use formulas and spreadsheets to determine whether our money spent on advertising, marketing and education is worth the i...

Day in the Life | Elana Walker 19 Aug 2013 | 04:45 pm

Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionna...

Friday Favorites 16 Aug 2013 | 04:45 pm

What Your Rates Say About Your Brand {Amanda Genther} Training Your Employees {Sage Wedding Pros} How to Build a Reputation When You’ve Just Started Your Business {Marie Forleo} Why You Should Cher...

What Do You REALLY Sell? 14 Aug 2013 | 04:45 pm

What Do You REALLY sell? (It’s not what you think) When a 50 year old man decides to buy a Ferrari, what is he really buying? It’s not the power of the engine or the design. It’s the looks he gets fr...

Quick Tip: Put Your Oxygen Mask on First 12 Aug 2013 | 04:45 pm

There’s a reason the flight attendant tells you to put your oxygen mask on first. You have to take care of yourself before you can take care of anyone else. This is one thing that I have gotten signi...

Friday Favorites 9 Aug 2013 | 04:45 pm

Kickbacks and Business Ethics for Event Planners {Sage Wedding Pros} How to Get Amazing Testimonials {Cash and Joy} Overcoming Perfectionism {Huffington Post} The Sensitive Side of Social Media {He...

Effective Marketing Strategies for Event Planners 7 Aug 2013 | 04:45 pm

Creating a marketing strategy can be overwhelming. There are many places you can market your business, and it is easy to blow your entire marketing budget on a few ideas that may or may not work. So, ...

Quick Tip: End of the Night Clean Up 5 Aug 2013 | 04:45 pm

Prior to your client’s wedding or event, confirm who will be taking the following items at the end of the event: Personal items such as the wedding guest book, displayed photos and wedding gifts Lef...

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