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A PHD in squatting. 2 Apr 2013 | 02:03 pm
Yes, really. Last week Sense Worldwide invited Nazima Kadir into the studio to talk about her experience of living as a squatter in Amsterdam for 3 years, as part of her Anthropology PHD. It was a f...
7 things you need to know to run a Doodle Club 26 Mar 2013 | 02:48 pm
It started a few weeks ago when a colleague asked me to help him become better at drawing. He is a solid thinker, but often uses words instead of images when developing and communicating ideas. So, ...
Big Data Can’t Measure Instinct 20 Mar 2013 | 07:38 pm
Below is a blog piece I wrote for Junior Strategy, a great project which I’ve recently begun to contribute to, which aims to be a resource for any current or aspiring junior planner or strategist. Sta...
Why Branding Is An Artifact Of The Past 25 Feb 2013 | 06:21 pm
A short while ago, I wrote an article on FastCo suggesting that you can’t build a brand simply by setting out to build a brand. And in fact, thinking too much about brands can actually get in the way ...
4 Secrets For Doing Gonzo User Research 25 Feb 2013 | 05:45 pm
FAST, CHEAP, AND OUT-OF-CONTROL INSIGHTS CAN HELP YOU TO OUTSMART THE COMPETITION. HERE’S HOW TO GATHER THEM. A few years ago, I got to partner up with one of the world’s best ad creatives, Steve Hen...
5 Things Toddlers Can Teach You About Marketing 25 Feb 2013 | 05:24 pm
WHEN BRIAN SPENT A COUPLE OF YEARS AS A STAY-AT-HOME DAD, HE GARNERED MORE AWARDS THAN AT ANY OTHER TWO-YEAR STINT OF HIS CAREER. HERE’S WHAT HE LEARNED. The tantrums, the thrown food, the tears, and...
FLOW 25 Feb 2013 | 12:27 pm
A couple of weeks ago I went to see an aquatic inspired dance performance called Flow at the Print Room in Westbourne Grove. The dancers weaved, flowed, interconnected and disconnected in and around e...
How thermostats think 8 Feb 2013 | 02:11 pm
A thermostat is a switch. It knows on. It knows off. Now switches, when combined with millions of other switches, can form artificial minds capable of extraordinary feats of mental agility. A ther...
The democratisation of education 16 Jan 2013 | 11:36 am
From England to El-Salvador and America to Armenia, people all over the world are now students of some of the world's most renowned Universities, through online platforms such as Coursera.org. As one ...
Through the keyhole 8 Jan 2013 | 07:08 pm
Last month I spent over 50 hours in people’s homes talking to them about their lives. I ventured behind their front doors armed with some questions, a load of creative activities and a curious and ope...
