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The Truth About Entertainment PR: Three Common Myths That Need Busting 23 Aug 2013 | 06:00 pm
As a college student, I remember a great deal of fellow PRSSA members wanting to become entertainment communicators. I mean, how could one not, right? You essentially get paid to read TMZ all day long...
How To Create a Winning Crisis Communication Plan 16 Aug 2013 | 07:50 am
Crises have never been as transparent and ubiquitous as in this millennium. It requires a skilled person to manage information during a crisis, as well as to predict and plan for a future one. Within ...
Summer Book Club Discussion: Putting the Public Back in Public Relations 13 Aug 2013 | 04:02 am
As a part of the PRSA New Pros Blog Summer Book Club, our first book was “Putting the Public Back in Public Relations” by Deirdre Breakenridge and Brian Solis. The book had good insight on the future ...
Budgeting your PR Paycheck 5 Aug 2013 | 11:52 pm
We all heard it in college: Save your money, save your money, please, I’m begging you, save your money. But, if you were like me, you probably laughed a little inside your head and thought, “Ha! What...
June Twitter Chat Highlights: Harnessing Data and Measurement for PR Success 21 Jun 2013 | 07:43 pm
We’d like to thank everyone who participated in the June #NPPRSA Twitter chat. Specifically, we’d like to thank our special guest for the month Shonali Burke, ABC. Shonali is CEO of Shonali Burke Cons...
A New Competitive Advantage: Mentorships 18 Jun 2013 | 03:15 am
Public relations is a field in which classroom knowledge can only take you so far and internships show you various aspects of the day-to-day grind at an agency or corporation. However, a mentor is wha...
Summer Book Club: June Selection–Putting the Public Back in Public Relations 11 Jun 2013 | 01:04 am
Just because summer will officially begin this month and vacations take center stage doesn’t mean we should all take a break from learning. June starts our annual Summer Book Club on the PRSA New Prof...
Networking Defined: Three Tips to Stay Connected 17 May 2013 | 10:00 pm
Networking is easy to define, but can be difficult to practice on an ongoing basis, especially when starting a new job with new responsibilities and demands on your time. You don’t want to lose the ne...
May Twitter Chat Highlights: How to Expand Your PR Skills 11 May 2013 | 09:03 pm
We’d like to thank everyone who participated in the May #NPPRSA Twitter chat. Specifically, we’d like to thank our special guest for the month Jason Mollica, president of JRM Comm. Join us again on Ju...
How to Ace the Writing Test and Land the Job 7 May 2013 | 01:44 am
Thought you left formal writing tests in the college classroom? Think again. In the world of public relations, writing tests are a common hurdle in the job application and interview process. Especiall...
