Shonit and his team at Vision Camberwell are among the growing number of medical specialists and clinics we have worked with to improve their branding and marketing. After purchasing a longstanding specialty contact lens optometry practice, Shonit was interested in refreshing the businesses’ website and image. We worked with Shonit and his team to produce photos that will be used throughout their website. These images will give potential clients an insight into the experience of their practice and their people.
About the Optomoetrist
Shonit from Vision Camberwell is an optometrist who specialises in the fitting of hard contact lenses for people with kerataconus. Shonit was involved in the ground breaking Research and Development team within Innovative Contacts that designed the latest technology lenses worn for people with keratoconus. He was also involved in the design of Innovative Contacts Orthokeratology (OrthoK) lenses, worn by children as young as six with progressing myopia, a lens that is worn at night to correct vision and slow myopia progression.
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Please feel free to contact us with any questions or comments and we’ll get back to you as soon as we can.
We are available for commission within Melbourne, regional Victoria, interstate and internationally.
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e. info@commercialfocus.com.au| p. (03) 9018 5450
Studio Address
79 Ireland St
West Melbourne
(By Appointment)
Commercial Focus is a subsidiary of Lizzy C Photography.
We are commercial photographers providing people centric photography for business. We can showcase your work place, employees, team culture and facilities with engaging, contemporary, high quality photography.
Client: NCI Packaging
Brief: NCI required commercial photography of the their factory illustrating the factory site, products on the line, safety precautions, technology, team and employees at work to illustrate their superior customer service, delivery performance and quality of product.
NCI manufacture metals and plastic packaging and is a key product partner to many of Australia’s leading paint, food and aerosol brands with operations in Australia, New Zealand, Fiji and Papua New Guinea.
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e. info@commercialfocus.com.au
p. (03) 9018 5450
Studio Address
79 Ireland St
West Melbourne
(By Appointment)
Commercial Focus is a subsidiary of Lizzy C Photography.
We are Melbourne Commercial Photographers specialising in branding, marketing and lifestyle photography. We work with you to create brand photo libraries including your team at work, facilities, client engagement and lifestyle photography which can be used across websites, digital and print marketing.
Work with us to create engaging and authentic images that showcase your business and brand.
Client: APR Creative & King Swim
We worked with King Swim and APR Creative over various campaigns to produce a a range of images to use across their marketing materials including billboards, websites, social media and print materials.
Brief:
Over the years we have worked closely with APR Creative (Creative agency) to create an image library of photography which captured the various age groups and swim programs for King Swim to use across a range of marketing materials. The focus was to promoting their water safety campaigns and summer promotional campaigns. We have captured a diverse range of images including detail and background images, facilities, technical teaching methods, action and lifestyle photography. The focus has always been on capturing the King Swim brand identity which is focused around fun, care, safety and education. The images are soft and authentic to appeal to their key demographic.
Our proficient technical experience and professionalism allowed us to produce high quality photography in what could be seen to many as challenging working conditions. Water + Children + Humidity.
Client Feedback from APR Creative Agency:
“We have worked with Liz of Commercial Focus for several years now across a number of projects requiring talent. Her ability to work with infants in a pool environment through to managing ‘real adult’ talent is exceptional. Liz always makes everyone feel so comfortable and really does get the best out of people. The quality of her imagery and post production is excellent and we can’t recommend her more highly.” – Tess
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e. info@commercialfocus.com.au| p. (03) 9018 5450
Studio Address
79 Ireland St
West Melbourne
(By Appointment)
Commercial Focus is a subsidiary of Lizzy C Photography.
Melbourne Professional Corporate Photographer specialising in Corporate Headshots. Executive Headshots suitable for annual reports, proposals, LinkedIn and marketing and communications.
Client: Thales
Brief: Corporate Headshots and location portraits of their executive team in their Melbourne CBD office.
Thales required executive headshots of their executive team in Melbourne. As the company is a big international company it was important to have executive portraits they could use when communicating with other staff and clients around the world.
Each executive portrait was personalised and individuallised by featuring different parts of their newly outfitted offices as backgrounds. These portraits will be used in annual reports, proposals and marketing materials. We also captured corporate headshots of each executive with a plain white background which will be used on internal communications, LinkedIn and online profiles.
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Melbourne Corporate and Commercial Photographers
e. info@commercialfocus.com.au| p. (03) 9018 5450
Studio Address
79 Ireland St
West Melbourne
(By Appointment)
Commercial Focus is a subsidiary of Lizzy C Photography.
Commercial Focus provides corporate photography for consultancy firms.
As professional commercial photographers we work closely with consultants and staff to create engaging staff portraits and marketing photography which showcase the people behind the business. High quality professional photography illustrates the professionalism of their business and builds trust and a connection between their potential clients and their consultants. Professional photography is an investment that will contribute to building their brand and their client base.
Client: Allen and Clark Consultancy Firm
Allen and Clark is an Australian and New Zealand consultancy firm who are trusted advisors to the public sector, business, and NGOs.
Brief:
Allen and Clark required professional headshots of their consultants and staff as well as some “stock” style marketing images of their team at work in their Melbourne office. The photography was to be used on their website and marketing materials.
Results:
The advantage of Allen and Clark creating their own images over using stock images is that they now have a unique set of images to use across their marketing which is different from their competitors and features their people and branding.
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Please feel free to contact us with any questions or comments and we’ll get back to you as soon as we can.
We are available for commission within Melbourne, regional Victoria, interstate and internationally.
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e. info@commercialfocus.com.au| p. (03) 9018 5450
Studio Address
79 Ireland St
West Melbourne
(By Appointment)
Commercial Focus is a subsidiary of Lizzy C Photography.
We specialise in professional photography for marketing medical and dental clinics. We work extensively across the healthcare industry and can offer medical and dental clinics a range of photography services including staff head shots, facilities and medical equipment in use, patient care and clinic facilities.
We worked closely with Docklands Dental on building a library of images for their new website and social media. It was important to showcase their professional patient first and friendly dental team in their photography.
Docklands Dental Studio services are in general dentistry, restorative dentistry and cosmetic dentistry. It was important to convey natural and relaxed imagery to showcase the patient-first approach and friendly atmosphere they pride themselves in. They wanted to convey trust, confidence and friendliness. We photographed environmental portraits of each staff member for their individual profiles as well as lifestyle marketing images of them in action for use across their website and social media marketing.
More about ‘Docklands Dental Studio’ and their experience working with Commercial Focus Photography.
Tell me about your business & what you do.
We are dentists. Our business is taking care of our clients oral health.
What is your point of difference?
We are a small group of dentists who have the same philosophy. We are a professional and friendly team who listen to our clients problems and customise a dental treatment plan to their individual needs.
Why did you choose to have professional photos taken and what will they be used for?
Professional photos are the first interaction we have with our clients and where they form their first impression. I do believe in harnessing information technology, so these great photos will be use for my website and social media.
Why is professional photography important to your business?
This is the first communication we have with our clients.
Why did you choose to hire Commercial Focus?
I was looking for candid and natural style of photography. I have found that Commercial Focus has the same understanding of what my business needs
Tell us about your experience working with us. Were you happy with the results of your shoot?
Our team members and I are happy with Lizzy’s work. Everyone commented that Lizzy is a great photographer, she really understood me and my team. Lizzy uses many techniques to bring out the best in everyone.
Enter your details & requirements below and we’ll get in-touch within 48 hours.
Please feel free to contact us with any questions or comments and we’ll get back to you as soon as we can.
We are available for commission within Melbourne, regional Victoria, interstate and internationally.
Want to get to know us better?
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e. info@commercialfocus.com.au| p. (03) 9018 5450
Studio Address
79 Ireland St
West Melbourne
(By Appointment)
Commercial Focus is a subsidiary of Lizzy C Photography.
We have extensive experience working with medical professionals and producing their health clinic marketing photography. We worked with “Create Health” to build their image library of marketing images which they could use to promote their new private women’s health clinic across a range of marketing materials including their new website.
Create Health’s services are in obstetrics, gynecology, reproductive endocrinology and endoscopic surgery. It was important to convey the doctor’s personalities as they didn’t want to be seen as traditional, stiff or conservative. They wanted to convey trust, confidence and friendliness and for their individual personalities to shine through so they didn’t all look the same. Overall, create health were looking for a fun and relaxed style. They wanted their health clinic marketing photography to showcase their warm and welcoming facilities rather then capture clinical imagery.
We focused on capturing the health group’s values which include:
Excellence: evidence based, highly skilled, expert care
Innovation: pioneering new approaches in the pursuit of excellence
Inclusion: celebrating diversity
Collegiality: working as a team
Patient Centred-Practice: enabling health and wellness
More about ‘Create Health’ and their experience working with Commercial Focus Photography.
Established in September 2019, Create is home to a highly regarded team of obstetricians, gynaecologists and midwife who consult from purpose-built rooms in Mt Waverley, opposite Waverley Private Hospital.
We deliver exceptional care across obstetrics, gynaecology, reproductive endocrinology, minimally invasive surgery, fertility and IVF, plus allied and complementary health services.
As a specialist women’s health group, we offer holistic, exceptional healthcare for women of all ages – regardless of life stage. We believe in creating a vibrant, positive and inviting space for women and their families – one that removes the ‘clinical attitude’ and focuses on creating a care plan together.
As a newly established business, we wanted to capture images of our people and clinic to be used across marketing channels as we launch our brand. The photos will be used on our new website, in brochures and across our social media channels.
It’s important to convey the personalities of our specialists and wider team, and to capture the warmth and friendliness of our consulting rooms and the overall ‘feel’ of Create Health. Having a professional photographer like Lizzy helps tell our story with strong and authentic photographs.
We didn’t want images that were too formal or too ‘corporate’ and Commercial Focus’s photography examples on their website suited our style, as did the words Lizzy used to describe her work, which is ‘natural, relaxed, professional’.
We were very happy with the whole experience. Lizzy was prompt when responding to enquiries, easy-going and very accommodating with timing and schedules. We packed a lot into our photoshoot and Lizzy was flexible and kept everyone at ease. The final photographs are excellent quality and just the right tone and style we were after – we’ve used them extensively across our website. Thanks Lizzy!
Enter your details & requirements below and we’ll get in-touch within 48 hours.
Please feel free to contact us with any questions or comments and we’ll get back to you as soon as we can.
We are available for commission within Melbourne, regional Victoria, interstate and internationally.
Want to get to know us better?
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e. info@commercialfocus.com.au| p. (03) 9018 5450
Studio Address
79 Ireland St
West Melbourne
(By Appointment)
Commercial Focus is a subsidiary of Lizzy C Photography.
We specialise in clinic marketing. We provide professional photography for marketing medical and dental clinics. We work extensively across the healthcare industry and can offer medical and dental clinics a range of photography services including staff head shots, facilities and medical equipment in use, patient care and clinic facilities.
Client Case Study: Prosthodontic Associates
Brief:
Prosthodontic Associates are one of Australia’s most highly-skilled prosthodontic teams. It was important to create imagery for their new website that showcased the high standard of restorative dental treatment work that they do in their Melbourne CBD clinic.
Their clients are both individuals and other dental specialists and dentists. It was important to create images suitable for both markets.
Images captured included:
Enter your details & requirements below and we’ll get in-touch within 48 hours.
Please feel free to contact us with any questions or comments and we’ll get back to you as soon as we can.
We are available for commission within Melbourne, regional Victoria, interstate and internationally.
Want to get to know us better?
Join us on linked in
Like us on Facebook
e. info@commercialfocus.com.au| p. (03) 9018 5450
Studio Address
79 Ireland St
West Melbourne
(By Appointment)
Commercial Focus is a subsidiary of Lizzy C Photography.
We work extensively with companies and organisations looking to capture engaging staff head shots and executive portraits. We are finding that contemporary companies are looking for ways to showcase their branding and business messaging throughout their marketing and staff portraits are no exception.
Client: TEM
Brief:
Being a environmental company, it was important to the TEM marketing team that they captured their staff in a way that reflected their business. They requested relaxed and natural outdoor portraits of all the staff.
Feedback:
“You are AMAZING! Thanks so much for a fun shoot and awesome shots. You have exceeded my expectations.” – Elise (Creative Director, TEM)
Enter your details & requirements below and we’ll get in-touch within 48 hours.
Please feel free to contact us with any questions or comments and we’ll get back to you as soon as we can.
We are available for commission within Melbourne, regional Victoria, interstate and internationally.
Want to get to know us better?
Join us on linked in
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e. info@commercialfocus.com.au| p. (03) 9018 5450
Studio Address
79 Ireland St
West Melbourne
(By Appointment)
Commercial Focus is a subsidiary of Lizzy C Photography.
Melbourne Commercial Photographers specialising in creating fresh new website and marketing photography for an aged care facility .
Client: Belvedere Aged Care
Belvedere is a family-owned and -operated extra services facility located in Noble Park, Victoria. The modern 60-bed space was designed to give residents a comfortable, friendly and safe environment.
Brief:
We worked along side a marketing agency to create fresh new website photography for a massive rebrand Belvedere’s aged care facility was undertaking. The creative team knew they didn’t want typical aged care photos representing their facility. Instead, they requested dynamic, rich photographs that reflect life at Belvedere with a focus on three key themes: grace, confidence and passion.
We spent time with friendly residents and staff and also wandered the lovely grounds to create aged care photography that could be used both on the website and in the company’s image library for other marketing materials. There was an overwhelming sense of peace and love throughout the aged care facility, which made our assignment to showcase Belvedere’s carefully crafted brand all the more attainable.
Feedback:
Lizzy is a true professional. We contacted her at short notice to take aged care photography for a client’s new website. She was very accommodating and made our client feel comfortable on the day. The end result was excellent and the turn around was incredibly quick. I wholeheartedly recommend Lizzy and Commercial Focus for any photography work. – Katherine Karvess