Retailshakennotstirred - retailshakennotstirred.com - Retail: Shaken Not Stirred by Kevin Ertell
General Information:
Latest News:
Forget Facebook, Pshaw Pinterest, Toodaloo Twitter: Bringing Social In-house 29 Apr 2013 | 08:07 pm
I don’t think we retailers have been looking at social in the right way. Maybe the idea of social is right, but we’re just doing it wrong. Or at least we’re doing it for the wrong reasons. If we want ...
The 3 Levels of Metrics: From Driving Cars to Solving Crimes 11 Oct 2011 | 04:04 am
You can’t manage what you don’t measure. That’s a long-time business mantra espoused frequently by my good friend Larry Freed. And it’s certainly true. But in an e-commerce where we can effectively me...
Employee Satisfaction Leads to Customer Satisfaction (and Big Profits) 20 Jan 2011 | 09:32 am
“Companies with strong consumer branding outperform Standard & Poor’s index. It’s a lesser known fact that companies with a high rating from both consumers and employees double that return.” – Carol...
My Favorite Business Books of the Year 29 Dec 2010 | 05:12 am
“I am learning all the time. The tombstone will be my diploma.” ~Eartha Kitt “Books are the bees which carry the quickening pollen from one to another mind.” ~James Russell Lowell And my all-time f...
Do we really need the frying bacon close-up? 15 Dec 2010 | 08:18 am
The scene opens with a wide view of Owen leaning over the stove. Next is a close-up of Owen’s face peering down at the skillet, a bead of sweat dripping from his forehead. For two seconds we see a clo...
The Straight Line to Business Success 8 Dec 2010 | 06:46 am
Did you know that we humans can’t walk in a straight line without visual cues to keep us focused on our path? Not only can’t we walk straight, we actually walk in circles if we can’t clearly see where...
