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SA’s Search Behaviour in the Finance Industry 4 Jun 2012 | 10:01 pm
Our Director of Paid Search, the guru also known as Rob Stanbridge, recently chatted to BizRadio about South Africa’s search trends and behaviours. The session was the first in what will be a fortnigh...
Content below the fold 1 Jun 2012 | 04:13 am
A topic that has been a long standing debate amongst designers, clients, conversion analysts and users is “designing below the fold”. There has always been a lot of pressure on web designers to de...
Batman’s Take on Marketing in the Alcohol Dark Age 4 May 2012 | 03:42 am
image courtesy of DC Comics So the Caped Crusader walked into our offices a while ago with this dilemma… “For the last while there’s been a buzz around Gotham City about them taking the Bat-signal ...
Across-Channel Marketing Approach Strengthens Social Media Campaigns 27 Apr 2012 | 02:00 am
So you’ve taken the big leap of delving into the exciting world of social media for business, but what’s next? Have you thought about a long-term strategy or even a short-term one yet? What about an i...
5 Blogging Tips 26 Apr 2012 | 09:17 pm
Source: B-Mag I use Facebook, Twitter and Google+ on a daily basis and they each serve a unique role in gathering my daily dose of information. However they are not the full sources of that inform...
What is your perfect shopping experience? 18 Apr 2012 | 02:10 am
Let’s say you are considering purchasing a great-looking NORTHFACE soft shell jacket that you’ve seen a few times in one of your favourite outdoor magazines. If you could design your perfect personal ...
Cost per Visit: A case study measuring PPC up against Natural SEO 16 Apr 2012 | 11:16 pm
A client recently raised doubts as to the cost-effectiveness of ongoing, long-term SEO investment. Understanding the importance of implementing a solid SEO strategy that contributes to the long-term s...
Latest Maxthon 3 browser upstages all other browsers 11 Apr 2012 | 04:46 am
It’s a relatively lesser known web browser, but according to HTML5Test.com – a page which will test how well the browser you’re using supports HTML5 – Maxthon beats all major browsers in support of th...
The $1 billion Facebook/Instagram Acquisition 11 Apr 2012 | 02:51 am
The social networking world has a been abuzz ever since the formal announcement of Facebook acquiring Instagram, a growing photo-sharing application, for $1 billion in cash and shares. Facebook CEO an...
The Trouble with Geo-Targeting Blackberry Users 10 Apr 2012 | 11:18 pm
According to Google South Africa, at the end of 2011 around 5.4 million people in South Africa had a tablet or internet enabled smartphone. As of March 2012 this figure is already topping 10 million p...
