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Why A Search Engine Googopoly Is Bad For The Internet 20 Feb 2010 | 06:10 pm

Google has been the number one search engine for many years with Yahoo! and the rest, not trailing behind, but languishing. Because of Google’s dominance, search engine optimisation has centred around...

Blogging For The Sake Of Blogging Is Not Blogging 20 Feb 2010 | 01:41 am

Blogging is one of the most popular activities online these days and the lines are becoming blurred between social media, social bookmarking and traditional blogging. There are bookmarking sites like ...

How To Create An Effective Social Marketing Tweet 19 Feb 2010 | 02:42 am

Twitter is all the rage these days although I think there is far more hype than there is substance to it all. When you look at the raw numbers, Twitter is a long way down the list of ‘most visited’ si...

Internal Linking – Don’t Be Afraid Of The Long Tail 18 Feb 2010 | 03:04 am

One of the most important on-site optimisation strategies is your internal link building. Internal link building serves several purposes. The most obvious is to lead visitors to more content and, hope...

Adding Your Scotland Based Local Business To AOL 17 Feb 2010 | 01:27 am

Here in Scotland we need to take advantage of every opportunity that presents itself. We have focused in the past on the local search services of the major three search engines, Google, Yahoo! and Bin...

Don’t Be Too Quick To Dismiss Google Buzz 16 Feb 2010 | 01:44 am

Google Buzz, Google’s foray into social media, has been released and the comments generally are pretty much in the negative – but then, this is Google – everyone’s favourite kicking post. I have to ag...

Are Guest Posts A Bad Link Building Strategy? 15 Feb 2010 | 01:22 am

Danny Wong on Search Engine Journal has posted (a guest post at that) 5 reasons why we shouldn’t use guest posts as part of our link building strategies. His five reasons are fair enough, however, I b...

Can You Overdo SEO? 14 Feb 2010 | 01:33 am

Here is a question that will have many people arguing both sides of the issue – can you overdo SEO? I would suggest the majority would come down with a ‘no’ answer. I am not so sure. Of course, it dep...

Review Sites And SEO For Scotland Local Businesses 13 Feb 2010 | 01:03 am

If you have a local business here in Scotland then you really should have a listing in the local search engines. If you sell products then a product listing would also be of use. Local search and prod...

What Effect Will HTML5 Have On Web Design And SEO 12 Feb 2010 | 01:43 am

HTML5 will introduce quite a few changes with several oft used attributes and commands deprecated. It will also see an introduction to several new commands that effectively bring HTML up to Web 2.0 st...

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