Socketapp - socketapp.com - Socket
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Your Next Killer Blog Post Idea is a Remix 17 Apr 2013 | 10:26 pm
The inherent problem with banging your head against a wall week after week for fresh, innovative blog post topics is that it’s all in your head. Get outside it for a minute. The brilliant idea isn’t h...
Stay Classy, Web Marketers: How to Get More Conversions with Classic Web Conventions 14 Mar 2013 | 12:02 am
On the quest for higher site conversions, have you considered website usability? You know, the ease at which users navigate your site. When it’s difficult to find information or complete tasks on a w...
9 Powerful Conversion Optimization Tips for Startups 14 Feb 2013 | 12:41 am
Startups, take it from Ferris Bueller*: “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” Your company was designed for rapid growth. Every step you’ve t...
What’s the best strategy for pricing products and services online? 5 Dec 2012 | 11:56 pm
It’s all about context Bargain-bin pricing is old school. These days, entrepreneurs boost their bottom line by providing customers with context. Consider the price of a unicorn That’s hard to do becau...
Get the Good Press: 5 Easy PR Tips for Startups 11 Oct 2012 | 01:26 am
In the final weeks leading up to your startup launch, glorious visions of Mashable.com celebrity cloud your brain. You see a snappy headline announcing your concept to the world, and thousands of retw...
Trust Me, I’m An Entrepreneur: Tips For Building Trust Online 20 Sep 2012 | 10:45 pm
We are in the midst of an entrepreneurial boom. Start-ups have never been faster, easier, and cheaper to develop than right now, as social media platforms and free or low-cost online tools connect bus...
New features and improvements in Socket 5 Sep 2012 | 12:16 am
The team here at Deversus has been busy cranking out new features and improvements for Socket over the last couple of months. Here are a few of the noteworthy ones: Integration with Xero As detailed i...
Socket now integrates with Xero 1 Sep 2012 | 12:50 am
We’re excited to announce that Socket now integrates with Xero Accounting Software. This was easily the most-requested integration we’ve had to date, so we’re really happy to get this into our custome...
New Feature: DIY localization with customizable labels and messages 1 Sep 2012 | 12:47 am
The entire customer-facing area of Socket can now be translated into the language or wording of your choice. Found under the Labels and Messages page under Settings in Socket, the new feature lets you...
What Would Don Draper Say (About Web Usability)? 28 Jul 2012 | 12:36 am
Don Draper, the whiskey-swigging, womanizing warlord of the advertising world on AMC’s hit drama Mad Men could have taught us a thing or two about web usability. In today’s article, we’ll dig through ...
