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2 Reasons The Financial Industry Should Take Social Media Seriously 14 Aug 2013 | 07:25 pm

Social media holds a lot of great opportunity in the financial services industry. FINRA has published regulatory guidelines about the tracking and archiving of company social media communication, and ...

Social Media Use Increasing for Healthcare Industry 13 Aug 2013 | 08:43 pm

Hospitals and healthcare providers are beginning to embrace the trend of incorporating social media into their healthcare offerings, although the industry as a whole has been fairly slow to react. Acc...

Automated Responses Not the Best Way to Prove You’re Social 10 Aug 2013 | 12:11 am

Companies today can really ramp up their customer service satisfaction and show that they listen by rolling out a comprehensive social media plan. Just responding to complaints is sometimes enough to ...

Spiral16 Marketing Manager Spotlighted in The Pitch 7 Aug 2013 | 11:45 pm

Being active in the social media scene also means being active across multiple channels and being involved in local activities. And nobody else in Kansas City is involved in more activities than Spir...

Top 5 Social Media Benefits for Marketers 6 Aug 2013 | 07:12 pm

It may be difficult to believe this (especially if you are immersed in it every day like I am) but even as social media continues to gain prominence in the marketing world, there still are barely any ...

Shark Week Presents Unique Challenges for Social Media Monitoring 6 Aug 2013 | 02:19 am

It might be a bad week to be a seal, but it’s a good week to be a couch potato. Social media has once again been taken over by Discovery Channel’s 26th annual Shark Week. (Don’t worry, in a week your ...

Financial Industry Can Build Trust Through Social Media 1 Aug 2013 | 07:10 pm

While quickly adopting social media following the new FINRA (the Financial Industry Regulatory Authority) and SEC guidelines for compliance, financial institutions might have lost sight of the strateg...

Connect Social Media Storytelling to Human Emotion 30 Jul 2013 | 09:37 pm

This morning I gave a presentation that was the last one for me in a series of free Social:IRL conferences that focuses on helping nonprofits navigate the tricky world of social media. (Believe it or ...

Social Media Extends Healthcare Outside the Doctor’s Office 29 Jul 2013 | 10:09 pm

We already know that the third biggest use for the Internet — just behind a general search and checking your email — is searching for online health information. A new whitepaper from HP called Social ...

Social: IRL Social Media for Nonprofit Organizations 26 Jul 2013 | 09:26 pm

One of the greatest ways to learn about social media is through interaction offline — in real-life, so to speak! Next Tuesday, July 30, 2013 from 9:00 AM to 3:00 PM we’ll be in Lawrence, KS for a con...

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