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Understanding The Google Caffeine Search Index & Algo Update 3 Jul 2010 | 06:56 am
Google NEVER rests and now, I know why – it’s all that Caffeine! In their continuing quest for world dominance, they have made a pretty significant recent update for their core product – search. Befor...
Online Marketing Tips To Grow Your Small Business 3 Jul 2010 | 04:56 am
I think the thing that I love most about the Internet is that it levels the playing field and allows small businesses to compete on a global level. Unlike in the real world, where the mom-and-pop shop...
How To Use Twitter to Avoid a Online Reputation Disaster 14 Jun 2010 | 10:21 am
Are you responsible for managing your company’s corporate Twitter account? Or, are you managing a Twitter account for your own small business? Whatever, your role, there’s SO much value in using Twitt...
A Guide to Social Media Case Studies 3 May 2010 | 07:30 am
I’m pretty sure that I don’t have to tell you how important marketing in social media has become to businesses. I believe that EVERY business, regardless of what vertical they operate in, can benefit ...
Opening The Pandora’s Box: Google Real Time Search 28 Jan 2010 | 12:08 pm
People have been talking about real-time search and what it means for a while now, so I thought I’d share some of my observations and a few well-researched opinions. Back in September, while I was at...
Adwords Ad Extensions 101 12 Dec 2009 | 03:53 am
What The Hell Are Ad Extensions Anyways? Google is always looking for new ways to display ad$, and what better way than turning a page with 8 ads, magically into a page with up to 28 ads. In a nutshe...
Dear WPLG (@talkto10) What have you been smoking? 27 Mar 2009 | 02:58 am
A Open Letter to Channel 10 ABC(WPLG) Twitter Account: @talkto10 Dear @Talkto10, (the Twitter account for the Local ABC affiliate in Miami WPLG) I understand sometimes mistakes are made in social ...
Facebook Ads 101 – How to Set up and Track Facebook Ads 7 Dec 2008 | 08:47 am
I’ve been using Facebook Ads for a little less than a year now. And contrary to my initial thoughts and most of the posts I’ve read about them, they have worked out pretty good for me and my clients. ...
Barack Obama & John Mccain: A 2008 Presidential Election Search and Social Marketing Analysis 4 Nov 2008 | 04:34 pm
The 2008 presidential campaign has had the largest online ad spend of all other U.S. presidential elections combined. With that said, we still have a long way to go to catch up with traditional media ...
Free Online Resources For Finding Missing Persons Using Social Media 6 Sep 2008 | 09:06 am
This is a first in a series of guest posts by Yogini. Detailing how to use Social Media to raise awareness for charitable causes. In the coming posts I will go into much more specific detail on tips a...
