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The 10 basic commandments of SEO 19 Aug 2013 | 03:45 pm

As I’ve said before, SEO is not that difficult, although a lot of people would tell you that it’s a dark art worthy of wizards. Sure, it can get very hard in hugely competitive markets and when the ga...

A brilliant video ad from Honda – Honda Hands 11 Jul 2013 | 04:08 pm

I recently wrote a blog post about a brilliant video ad for the Smart car, a post which seemed to have gone over well with readers of this blog. Since then, I’ve been lucky enough to see another, even...

5 Common Social Media Mistakes Companies make using Social 9 Jul 2013 | 04:31 pm

We talk about social media quite a bit on this site, and with good reason; it’s become a common, indeed, ubiquitous phenomenon, and everyone has questions to ask about social media. I wrote that ‘doin...

A seriously smart ad for the SMART car 4 Jul 2013 | 12:00 am

If there’s one thing I like, it’s a well crafted ad. I’ve already once shared a couple of excellent print ads with you, but this time, it’s the turn of a brilliant, funny, innovative and well executed...

Carla from Systemato attends Conversion Conference 2013 in Chicago 19 Jun 2013 | 11:48 pm

I did not expect to be back in the US so soon after my last trip in January to Affiliate Summit East, but the Conversion Conference in Chicago was a must-attend-event for me. As many of my followers ...

Doing social media doesn’t mean ‘just Facebook’ 10 Jun 2013 | 04:04 pm

Some people might tell you that social media is all Facebook and nothing else. Don’t listen to them. Social media is as far from being ‘just Facebook’ as a car is to being ‘just seats and 4 wheels’. ...

Systemato and Startup Weekend Malta become proud partners 3 Jun 2013 | 04:00 pm

We have some pretty big Systemato news in this blog post! We are very proud to announce that here at Systemato we’ve partnered with the hugely awaited Startup Weekend event which is happening at Smart...

5 Content Ideas for Businesses in Malta 29 May 2013 | 06:46 pm

Just last week, Carla led a fantastic activity at the Blogging For Business seminar, which was aimed at helping marketing people and business owners understand what they should be writing about on the...

Blogging for business, social media misunderstandings and more in the life of Systemato 27 May 2013 | 04:57 pm

We had a fairly eventful week last week here at Systemato. Apart from attending networking meetings, servicing our clients as well as we always do and carrying on with our projects, we also had a coup...

Social Media – a huge misunderstanding 22 May 2013 | 08:45 pm

On the Malta Independent website on May 22nd, Peter Fenech wrote an opinion piece which outlined his thoughts on the social media. While Mr Fenech’s opinions were expertly laid out, I have to express ...

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