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外贸电商走垂直方向合适吗？ 27 Oct 2012 | 05:59 am

在知乎看到这个问题，觉得很有意思。我不做外贸，但从事垂直电商相关的工作，想来大环境也有相通之处，只是外贸企业还有更细更多的限制。首先要回答的问题是：垂直电商到底有没有前途？我觉得这都不算个问题，从Amazon到京东，谁不是做垂直出身的？显然有前途，很有前途！真正的问题是，现在Amazon或者京东淘宝这类超级综合性电商平台一统江湖的情况下，小的垂直电商的生存空间受到很大挤压，没有以前好做了，前...

电商如何处理社交营销 6 Mar 2012 | 09:45 am

仍然是一个知乎问答。两周前参加了一个电商Panel，其中一个环节的受访者是四家公司的营销负责人，分别来自Sears，Neiman Macus, Kroger，和Guess，对美国市场有所了解的同学会知道，这四家公司是个相对全面的零售分布：家电百货，奢侈品化妆品服装百货，杂货店（菜场）和服饰。这个环节中，主持人提的问题之一：2011是社交年。媒体提出了搜索已死，社交当立的说法。现在回头看，社交营r...

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AdWords Automation Advice: Advantages and Annoyances scottbennettblog.com 4 Apr 2012 | 02:45 pm

AdWords Automation Advice: Advantages and Annoyances You specify a target CPA (cost per action) or a maximum CPA. AdWords then uses the CPA to calculate appropriate bids for each search auction depen...

Latest Cost Per Action News scottbennettblog.com 3 Apr 2012 | 08:45 pm

Video: Vorsicht: Google AdWords Automated Rules mit Komma-Bug! suchmaschinenoptimierung.eventax.com 24 Mar 2011 | 09:08 pm

Vorsicht: Google AdWords Automated Rules mit Komma-Bug! suchmaschinenoptimierung.eventax.com 24 Mar 2011 | 05:58 am

Inzwischen lassen sich die Google AdWords Automated Rules editieren. Leider scheint es hier einen gefährlichen Bug zu geben. Werden Regeln mit Kommazahlen editiert, so verändert sich das Komma in ein...

3 AdWords Automated Rules Best Practices itsmightymo.com 19 Feb 2011 | 11:56 am

Internet Marketing: 3 AdWords Automated Rules Best Practices Wer noch nicht weiß, was Automated Rules sind: Schlecht konvertierende Keywords automatisch pausieren – Nur Conversion Rate Mehr als 200...

3 AdWords Automated Rules Best Practices itsmightymo.com 19 Feb 2011 | 03:56 am

Untitled hervebourdon.posterous.com 17 Feb 2011 | 07:59 pm

http://adwords.blogspot.com/2011/02/automated-rules-now-available-to-all.html...:+blogspot/ATHs+(Inside+AdWords)&utm_content=Google+Reader&m=1 Permalink | Leave a comment »

Adwords hirdetés 1Ft-ért? puha.hu 28 Feb 2012 | 06:21 am

Azért ennek ne dőlj be! Az adwordsben el lehet érni, hogy első oldali ajánlat becslésnél a rendszer 1Ft-ot ajánljon fel, legfelső oldalinak pedig pár Forintot. (Lásd kép.) Ez azonban nem jelenti autom...

AdWords Update to Automated Rules and Undo Changes adwordshelpexperts.com 19 Jan 2012 | 02:31 am

At first I was skeptical (I usually am) about the Automated Rules feature in AdWords. Call me a control freak, really I don’t mind, I am admittedly one. However, in the spirit of curiosity I checke...

PPC Marketing For Portland OR Firms bankindo.com 4 Jul 2013 | 02:25 pm

Oh, the good old discussion about bid management software! Recently we have found the inclusion of a large new player in bidding : Google. PPC Management Campaign With AdWords Scripts and Automated ...

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