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Pinning Your Brand: 6 Tips for Choosing Pinterest Board Names 26 Aug 2013 | 12:28 pm

Pinterest is a viral community – users re-pin avidly and it’s a great site for connecting with new followers and showing off a lighter, more creative side to your brand. But choosing the right names f...

7 Pinterest Marketing Tips for SMBs 23 Aug 2013 | 12:39 pm

The image-sharing site Pinterest has been constantly in the news for the last few months. At first glance, the site seems to be nothing more than a place to share photos of shoes, recipes and crafting...

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Way before there was Nike + edwardboches.posterous.com 17 May 2011 | 02:42 am

Putting together a presentation about social media and how long I've been in this damn business and came across an ad I did in 1982 (?) to introduce Puma's RS Running Shoe.  It had a computer ...

Nike Stole The Olympics from Adidas casestudiesonline.com 27 Feb 2013 | 12:38 am

London’s Summer 2012 Olympics embraced social media more so than any other Games before it (even Vancouver’s Winter Olympics which was where the social media movement surrounding the Olympic Games beg...

Thinking Of Getting Involved In Social Media Marketing But Want Proof That It Works? localwebmarketer.co.uk 5 Mar 2013 | 02:20 am

Ezinearticles author Shefali Nagdev has recently written a great article that details three of the very best social media marketing campaigns of 2012. In it she talks of just how Nike stole a march on...

Thinking Of Getting Involved In Social Media Marketing But Want Proof That It Works? localwebmarketer.co.uk 5 Mar 2013 | 02:20 am

Ezinearticles author Shefali Nagdev has recently written a great article that details three of the very best social media marketing campaigns of 2012. In it she talks of just how Nike stole a march o...

Self-Quantification: Implications for marketing & privacy webanalyticsdemystified.com 17 Jul 2013 | 12:00 pm

At the intersection of fitness, analytics and social media, a new trend of “self-quantification” is emerging. Devices and Applications like Jawbone UP, Fitbit, Nike Fuel Band, Runkeeper and even Fours...

The Impact of Self-Quantification: What The Growing Use of Health and Fitness Devices Means for Marketing, Analytics and the Privacy Debate webanalyticsdemystified.com 16 Jul 2013 | 12:00 pm

At the intersection of fitness, analytics and social media, a new trend of “self-quantification” is emerging. Devices and Applications like Jawbone UP, Fitbit, Nike Fuel Band, Runkeeper and even Fours...

Foodist Approved: Fabulous Fish Tacos with Fiery Peach Avocado Salsa summertomato.com 19 Aug 2013 | 10:23 pm

Elyse Kopecky is a social media consultant and whole foods chef based in Portland, OR. After 10 years working for NIKE and EA SPORTS she left her desk job for the chance to study culinary nutrition...

LeBron Enters NBA Dunk Contest in New Nike Commercial jerseychaser.com 23 Aug 2013 | 11:59 pm

It appears that LeBron has successfully mastered the art of trolling, using his various social media outlets to continue his ongoing “You Mad?” tour that started as a result of the temporary hatred an...

Velocity: Nike's 7 new laws for a digital world wheresthesausage.typepad.com 20 Aug 2013 | 07:13 am

Being a social media sceptic, I picked up this book by Nike's Stefan Olander with some serious doubts in my mind. However, I found it one of the most inspiring books I've read in a while. Indeed, I fe...

Új kampánnyal támad a Nike retail.hu 22 Aug 2013 | 03:00 am

A Nike legújabb, "Possibilities" névre keresztelt kampánya sztársportolókkal és egy videóval inspirálja a nézőket. A kisfilmhez digitális és social media elemek is kapcsolódnak, amelyek célja egytől-e...

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