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Bloggin’ Moms Have Got it Goin’ On! 26 Aug 2013 | 09:06 pm
Believe it or not, mommy bloggers are the socialites and social media power players of today’s online community. Not the Justin Bieber-crazed, vampire-loving, glued to their phones teeny boppers; I...
Lose the Security Blanket: The Importance of Online Visibility in Market Research 22 Aug 2013 | 03:05 pm
Before joining team Terakeet, I enjoyed a career in the dynamic and challenging field of Market Research. Over my years in the business I worked with clients from a variety of industries including tel...
Build Brand Evangelists – Not Links 16 Aug 2013 | 08:45 pm
Good afternoon Sir or Madam! If you have a minute, I’d love to talk to you about brand evangelism, the one true form of marketing! *SLAM* Those guys are annoying, right? With their Dwight Schrute-i...
Trust: Terakeet’s Green Thumb 14 Aug 2013 | 11:57 pm
A few years back I was feeling under the weather and decided it was time for a visit to the doctor. After a quick examination, he inquired about any medical allergies and I informed him of my aversion...
In Marketing, Every Week is Shark Week 6 Aug 2013 | 06:17 pm
Ever hear the phrase “chumming the waters?” Also commonly referred to as rubby dubby or burlying, chumming is the process of attracting fish or sharks by tossing fish remnants into the water. It’s a t...
Know Your Enemy, Know Yourself: Don’t Fall Asleep on the Competition 2 Aug 2013 | 11:02 pm
Growing up, just like millions of other kids, I dreamed of being a professional athlete. As the years went by, the harsh reality of the low probability of that dream coming true began to dawn on me. B...
Man, I Feel Like a Woman 1 Aug 2013 | 01:03 am
As of late I seem to keep finding myself in unfamiliar territory, deep undercover and only a stone’s throw from home yet….still so far away. I take in my surroundings and nothing feels safe. Being thr...
Terakeet’s Own Cause for the ‘Cuse 25 Jul 2013 | 01:30 am
Yesterday, Terakeet announced our latest personal project. Born from an idea generated inside our conference room, the Community Engagement Task Force created “Cause for the ‘Cuse” as a means by which...
Terakeet Announces the “Cause for the ‘Cuse” Campaign 24 Jul 2013 | 07:18 pm
Terakeet announced today the launch of “Cause for the ‘Cuse”, a clothing and school supply drive to benefit students of the Syracuse City School District. The drive will take place from July 24, 2013 ...
Pull is the New Push: Newsflow in a Digital World 17 Jul 2013 | 08:23 pm
Technology is the common denominator in most dynamic aspects of our modern world. This iRenaissance, led by millions of tech-savvy generation y’ers, is changing the way we approach many facets of l...
