Theadventurelab - theadventurelab.net - Adventure Lab
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Core values: winning from day one 19 Sep 2012 | 07:32 pm
If you're building a product there's a million places where a fight awaits you: who's the right customer, what features to include, how to price it, how to market it, budgets, equity and money... star...
The Marketing Research Process: An Overview 16 May 2012 | 12:31 pm
Today we’ll be offering an overview of the actual marketing research process that we hope you find very useful as it introduces a number of concepts you may or may not be familiar with. First Up: The...
Setting the Marketing Record Straight 15 May 2012 | 11:42 am
Welcome to our first installment of our Marketing Research Series! Today we won’t discuss important tips yet, as I’d like to first set the record straight by stating that, in Marketing (as in pretty m...
Announcing Our New Marketing Research Series! 13 May 2012 | 11:36 am
There are many misconceptions about marketing out there. One that always gets to me is that “marketers are evil.” [Shudder.] And it sure can be–when executed poorly (like this guy). But the main goa...
Ideption: The Making Of 11 May 2012 | 10:49 am
It’s not every day that a team of classmates gets together with goal in mind other than finishing an assigned project and getting on with their lives. But that’s how I knew I had much to be proud of w...
6 Tips That Get Better Survey Results 11 May 2012 | 06:47 am
I see quite a few teams who are validating their market with surveys. Unfortunately, a large majority of them seems to fall for common traps or might not attract the type of answers they expect. So in...
Ideption: A Blueprint for Idea Inception 5 May 2012 | 08:41 am
Adventure Lab is a team of young entrepreneurs that set out to find ways to enrich people’s everyday lives through innovative and intuitive apps. We met as students in Stanford Universityʼs massive on...
How It All Began 4 May 2012 | 10:37 am
Back in the fall of 2011, Stanford University announced it would, for the first time in its history, make available several online courses to the public free of charge. (Find more free courses by othe...
