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2013 Mobile Predictions 22 Jan 2013 | 09:08 pm
This is the Year of Mobile! That’s what I’m supposed to say, right? As a mobile evangelist and marketer, I have an obligation to my people, my industry. Actually, it’s not that far off, however I’m no...
Apple’s Shift in Strategy 15 Jan 2013 | 08:41 pm
With the rumors flying around about the new, lower-cost iPhone, many are questioning the decisions Apple has been making, their lack of innovation and if they still have what it takes to be, well, to ...
SMS Best Practices and Tips to Avoid Text Message Lawsuits 8 Jan 2013 | 08:10 pm
We have been subjected to a slew of political spam, scam subscriptions, infected phones and phish for financial data recently. This adds up to consumers becoming more hostile and hesitant of all mobil...
The Legal Aspects of Text Message Marketing 17 Dec 2012 | 09:10 pm
Marketers have quickly latched onto SMS as a form of communication. It is the most trusted, quickest read and most read form of communication today. Unfortunately, spammers have too. Not to mention un...
Wearable Technology That Texts 10 Dec 2012 | 10:43 pm
There have been 14 million wearable devices shipped in 2011. We’ve seen the popular Nike+ Fuelband, Addidas miCoach for activity monitoring, Sarmin and Suunto for fitness and heart-rate monitoring and...
Simplicity Breeds Innovation – Short Message Service (SMS) 4 Dec 2012 | 04:57 am
Look at the rubber band, paper, the peanut. These are simple things. Yet, they yield hundreds and thousands of applications. They are simple tools, base materials that, in the hands of someone creativ...
Animals and Text Messaging – How SMS Can Make a Difference 27 Nov 2012 | 02:34 am
Text messaging isn’t just for humans, or machines. Alerts and information can be sent via SMS to help people protect, increase productivity and track animals to benefit lives across the globe. It’s a ...
So You Want To Build An App 3 Jul 2012 | 05:24 am
As I mentioned in my most recent post, we are going to publish a series of articles (10 in all) that focus on the question “How do I build an app for my business?” This question is the genesis of almo...
So You Want To Build An App 3 Jul 2012 | 05:24 am
As I mentioned in my most recent post, we are going to publish a series of articles (10 in all) that focus on the question “How do I build an app for my business?” This question is the genesis of almo...
We’re Back… 27 Jun 2012 | 11:09 pm
We know it’s been several months since any of us have posted, and we apologize for that. Through an unrelated chain of events it turned out that all of us got buried on other things at the same time. ...
