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Localized Sitelinks for Brand Query Airbnb 23 Aug 2013 | 09:05 pm
After last weeks post about the local tree houses in the Google SERP's, I came across the local sitelinks for our brand term (thanks to my neighbor colleague who was asking about the difference betwee...
Google as your Personal Assistant and New Revenue Optimization 22 Aug 2013 | 10:21 pm
For a long time, I've been thinking in what a company like Google could morph into. Just think about what you could do with the assets they have, large data centers for data storage/processing. The mo...
Pinterest Lego Board 22 Aug 2013 | 08:14 am
As our Airbnb office is in the same block as the Pinterest office, and a former colleague of mine started working there just recently, it's fairly easy to pop-in and check out their office. Happy to r...
How I Use @Pocket @Buffer & @IFTTT to Make My Social Sharing Efficient 21 Aug 2013 | 04:25 am
How are you sharing great content online with people on Facebook, Google+ or Twitter? Automatic sharing through social media can be annoying for your followers IF you don't curate what goes on your fe...
The Hypocrisy of Google. Don’t be Evil? Don’t Believe the Hype 19 Aug 2013 | 11:27 pm
Is it just me, or do we see more and more blog posts being published questioning the good, the bad and the evil of Google? Where the Mountain View search company has been a long time darling for so ma...
Local Tree House SERP’s 17 Aug 2013 | 02:54 am
With my new found love for tree houses, I just found myself a new favorite query to check out changes in the search results. Where I used to try stuff like Canon Digital Camera or Diaper Bag to stay a...
In Post Tweet Buttons; Top or Bottom 15 Aug 2013 | 09:52 pm
I always wondered when people are inclined to share my posts here with their followers on Twitter. Is that right after the first paragraph or is it after reading the whole piece. Now, I don't believe ...
@Buzzfeed Commits Social Media Murder on @VirginMobileUSA Brand 15 Aug 2013 | 03:10 am
We have seen it before, a brand which commits brand suicide on social media by reacting insensitive or just plain stupid. What usually happens, is that the brand fires the social media agency, posts a...
Will You Work for Free? 10 Aug 2013 | 02:25 am
Would you work for free? Would you spend 20 minutes on the phone with somebody you have never met, knowing they will make a good amount of money based on the conversation you had over the phone? Don't...
LRR Sign of the Times in SEO 6 Aug 2013 | 09:32 pm
LRR stands for Link Removal Request, and some site owners are going apeshit about how they need to clean up their link profile. Personally I got one LRR so far, on a link which was completely editoria...
