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Your Content Mix 22 Aug 2013 | 10:25 pm
Have you ever stood in front of your closet with absolutely no idea what to wear?(Please tell me it’s not just me!) Usually, this isn’t because our options are naked or PJs, but rather because nothing...
Say Something Amazing 20 Aug 2013 | 08:10 pm
If you want to grow your audience, you’ve got to get your readers sharing what you write. That means getting your readers to forward every newsletter you send, and to share all those blog posts you to...
The Stories They’re Not In 13 Aug 2013 | 07:48 pm
The last few days, I’ve been listening to Matt Nathanson’s new album The Last Great Pretender a lot and there’s a line from The Last Days of Summer in San Francisco that keeps jumping out at me. The l...
Admit Defeat 25 Jul 2013 | 07:32 pm
Whatever it is that you do, I’m guessing there’s at least one part of it that you haven’t mastered yet (or can’t/don’t intend to). Me, no matter how many times I turn to my AP Style Guide, I always, a...
Invest in People, Not Tech 11 Jul 2013 | 08:13 pm
The other day I was talking to a client who was rattling off a long list of tech tools she uses in her business. There were two iPhones, a netbook, a laptop, a desktop, an iPad, a Google Chromebook, a...
Feed the Ducks 28 Jun 2013 | 08:14 pm
When I was a bit under 2, my grandmother took me to the duck pond. She gave me a slice of bread and sent me off to feed the ducks. Except I didn’t. Instead, I clutched the piece of bread while the … C...
Taste the Clever 2 May 2013 | 05:24 pm
Too many of us think online marketing and brand building is all about being clever. We think that if we just say the right things in the right way at the right time to the right people, they’ll be daz...
Connect the Dots 21 Mar 2013 | 09:28 pm
Last week, I shared something deeply personal. And it’s funny, as hard as writing the post and clicking publish was, there was something that was even harder: Not relating it back to your business. Us...
Now they see sky and remember what they are 18 Mar 2013 | 09:34 pm
I’ve always adored this quote from Firefly. The characters are discussing cows. But I think it’s true for people, too. Or at least, it’s true for me. It can be easy to get cooped up, whether physicall...
Arizona monsoons, and what I’m so ashamed of 15 Mar 2013 | 06:24 pm
When I was 16, we lost our house. We were living in Arizona at the time (we did a three year stint in the Grand Canyon State). Every summer, Arizona gets monsoons, big blustery storms that suddenly er...
