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Lessons from Adland: Presenting work means never having to say you’re sorry. 22 Aug 2013 | 07:22 pm
“Good morning. I hope you like this presentation because I sure as hell don’t.” As a copywriter I’ve presented countless campaigns to both clients and creative directors. As a creative director, I’ve...
B2B and Technology marketing isn’t easy but it’s a lot more relevant than pimping cheeseburgers. 19 Aug 2013 | 07:47 pm
Been there, doing that! In 2001, I became Chief Creative Office of an agency within Leo Burnett, which we called LBWorks. Our emphasis was on B2B and technology clients. At the time I had trepidation...
Obession. Passion or pathology? The state in which “want” and “need” are all mixed up. 13 Aug 2013 | 08:35 pm
Too much of a good thing? Last Sunday, I read a story in the New York Times Magazine about a woman who had become obsessed with an obscure songwriter and producer from the 1960’s, Curt Boettcher. It’...
On creative philosophy: The “Creative Athlete” remains relevant and always in the game. 8 Aug 2013 | 09:57 pm
Are you a “creative athlete?” My last post was about “responsible passion” as creative philosophy. I wrote that whatever the philosophy a creative professional has it must strike a balance between pa...
Regardless on one’s creative philosophy, it all comes down to passion and responsibility. 6 Aug 2013 | 08:28 pm
“With great passion comes great responsibility.” Recently, I was asked about my creative philosophy. Namely, do I have one? Seems like a reasonable question. Seems like something an Executive Creativ...
Forced togetherness: Merger mania is but a symptom of growth at all costs. 1 Aug 2013 | 08:28 pm
Let them eat cake! And so Publicis and Omnicom have joined forces, which, I suppose, is a cool way of putting it. But whatever they did they did it and like any marriage it is for better and for wors...
Hell bent for leather: The Schott Perfecto and my journey into obsession. 30 Jul 2013 | 08:26 pm
Action! It all started when I thought I’d lost my beloved leather bomber jacket. I’d bought the coat from a vintage store in Hollywood while there on a shoot. (That’s me wearing it behind the camera,...
Delighting in bad radio advertising a ‘joyful’ part of my daily commute. 25 Jul 2013 | 05:53 pm
My daily commute… Driving home from work I like to roll old school, engaging in the dad-like behavior (all too rare for me) of listening to news and sports on the radio. Can you believe it? AM radio!...
Running an idea through Adland’s gauntlet: The Seventh Voyage of Sinbad. 22 Jul 2013 | 08:54 pm
“I will protect the creative with my life!” We’ve been very busy at the agency, developing campaigns for a diverse and interesting array of fabulous clients. (Dear clients, note I said “fabulous” and...
Rolling Stone magazine cover glorifies Boston bomber like a rock star. 18 Jul 2013 | 11:15 pm
Publicity stunt, onerous mistake or both? By now you’ve seen the new cover of Rolling Stone magazine, featuring the photographic portrait of Boston bombing terrorist, Dzhokhar Tsarnaev. Look again. ...
