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The Big Data Fallacy 18 May 2013 | 10:35 am

The latest issue of Foreign Affairs features the cover article “The Rise of Big Data” by Kenneth Cukier and Viktor Mayer-Schoenburger, which mostly details some of the incredible ways companies like U...

The Power of Quid Pro Quo 13 May 2013 | 05:07 pm

Confucius was an influential Chinese philosopher who lived about two and a half thousand years ago. His teachings on subjects like respect, honesty, education and the importance of strong family bonds...

Microsoft’s ‘New Coke’ moment – On knowing when your customer is dissatisfied 8 May 2013 | 09:26 pm

Microsoft has been trying its hand at a bit of innovation of late in an attempt to raise some of its lost brand equity, and stem the larger market decline in PC sales, which has recently started accel...

How the Obama 2012 campaign harnessed tech to win votes 1 May 2013 | 04:19 pm

Last night, at the Royal Automobile Club on London’s Pall Mall, Zeitgeist was fortunate enough to hear Harper Reed, the Chief Technology Officer of the Obama 2012 US presidential campaign speak candid...

Why identifying the problem is half the challenge 22 Apr 2013 | 04:13 pm

Over the last few weeks, two very different types of establishment, from different parts of the world, have hit the headlines thanks to their unorthodox approaches in dealing with frustrating patrons....

On Mobile Trends 15 Apr 2013 | 04:52 pm

While it’s difficult nowadays to write about telecoms or the mobile sector without drifting off into other areas of the TMT industry, Zeitgeist spent an evening last month as a guest of Accenture in C...

Creative Destruction in Electronic Arts 3 Apr 2013 | 01:46 pm

The videogame industry, like many of the protagonists in the games it creates, is under attack. The competition is fierce. Not only is there healthy competition amongst legacy companies – including Ni...

Up in smoke: Trends in buying movies and content ownership 26 Mar 2013 | 12:23 pm

Like the main protagonist in The Artist, film audiences are increasingly falling out of love with physical film. A recent IHS Screen Digest webinar presented some interesting notes on home entertainme...

Is the price right? Battling consumer perceptions in the arts 16 Mar 2013 | 07:17 pm

“Wine is valued by its price, not by its flavour” - Anthony Trollope It would be difficult today to argue that Shakespeare’s are not, for the most part, restricted to the large niche of the middle cla...

Fit to Print – Recommendations and lessons for print media 12 Mar 2013 | 10:44 am

“Breaking an old business model is always going to require leaders to follow their instinct. There will always be persuasive reasons not to take a risk. But if you only do what worked in the past, you...

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