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How to Influence Human Behaviour: Presentations and a Video 24 Jun 2011 | 09:43 am
The formal title of the presentation below is How do you create sustainable behaviour? Part 1 but I think it ought to be called How to Influence Human Behaviour because that more accurately describes ...
Meet Me at Crowdsourcing Ad Biz Panel in NYC: June 7, 2011 31 May 2011 | 07:08 am
On June 7, 2011 I’ll be in New York City on a panel as part of Internet Week called Crowdsourcing Ad Biz along with this excellent list of conspirators: Claudia Batten of Victors & Spoils John Andre...
How Does Transmedia Storytelling Work? 8 Mar 2011 | 11:40 am
Mike Monello of Campfire gave a terrific half-hour talk at Power of the Pixel on how transmedia storytelling works. The talk is worth every minute to watch, especially the history of Coney Island Mik...
Deschutes Brewery ‘Landmarks’: the best beer ad never on TV 16 Feb 2011 | 04:17 pm
A beauty Westfalia, a banjo, some incredible settings that rekindle my love for the Pacific Northwest and scenes that make me long for summer sun — what more could you ask for from a beer ad that’s mo...
An Infographic of Christmas Carols – the AdHack Holiday Card 22 Dec 2010 | 04:54 am
(See the full Christmas carols infographic with legend of song titles.) For the holidays this year we wanted to present some of the most popular Christmas carols in a new and useful way — as an infog...
All My Friends Are Swimming in the Ocean 18 Dec 2010 | 11:19 am
It’s been very busy around here of late. As a result, the writing and sharing of ideas here has suffered. This morning we awoke to a brilliant clear, crisp winter morning. The sun rose over the Engli...
Where Good Ideas Come From and How Companies Can Accelerate Them 8 Dec 2010 | 05:53 am
Chance favors the connected mind. At the top of our holiday gift list this year for both giving and receiving is a book by Steven Johnson called Where Good Ideas Come From: the Natural History of Inn...
Tools for Real-Time Advertising: The Creative Buyer 20 Nov 2010 | 08:39 am
The Creative Buyer is our email brief for friends and clients to get the most of advertising and AdHack. We sent it out about once every 3 weeks. It focuses on 1 to 3 key topics and ends with a favori...
30 Days of Recommendations: Recotype Lessons So Far 10 Nov 2010 | 06:36 am
About a month ago we launched Recotype a recommendation engine built on Twitter. Our goal with Recotype was to make it dead simple for people to get recommendations from their followers on Twitter — ...
4 Ways My Moustache Saves Lives in Movember 5 Nov 2010 | 07:55 am
Friends, Romans, countrymen. Lend me your eyes! I have a cause I bring to you: My moustache. I am growing a moustache for Movember. What is Movember? It’s the month formerly known as Novemer. Men ...