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The legend of Shalimar by Guerlain, a new epic film 27 Aug 2013 | 02:33 pm
Few months ago we wrote a post called New mega-productions are raising the stakes. It looks like we have a new champion. To promote its iconic fragrance, Guerlain just released a new epic film, 5:45 ...
Do nothing. And get a free beer 27 Aug 2013 | 04:36 am
I guess we are all getting tired of interactive vending machines, especially in the summer time, when it’s hot and we get lazier than ever. Smile here, do that, and get something in return… how demand...
Nike Just Do it – Possibilities 22 Aug 2013 | 06:00 pm
Excellent summary of all that is Nike. Just watch it.
True music fans get free magazine 21 Aug 2013 | 12:34 pm
Billboard magazine have launched a app for mobile devices that rewards dedicated music fans with a free copy of their magazine. Called the Fan Check Machine, the catch is you have to prove that you ha...
Who hasn’t asked for a late checkout? 20 Aug 2013 | 06:27 pm
It’s great to see a brand flip industry standards. The Art Series Hotel in Melbourne turned the problem of low occupancy rates into a communication opportunity as well as an additional revenue stream...
Is big better? 19 Aug 2013 | 06:56 pm
Cheeky stunt from Copacino+Fujikado (currently named Ad Age Small Agency of the Year) with this tongue in cheek congratulations to Publicis and Omnicom. It’s simple, understated and I like it a lot.
The banner ad strikes back 19 Aug 2013 | 03:00 pm
Banners don’t have to suck. A good example of how creativity can thrive within constraints comes from Serbia. In order to raise awareness about the local NGO dedicated to providing guide dogs for the ...
Hotelstyle weird shop 12 Aug 2013 | 02:37 pm
Hotelstyle seems to be an estore fore mens clothing with an odd choice for male talent. The male model is well hipster bearded and has dirt-like makeup applied to his face like a homeless person. It’...
This is how we DEW it 12 Aug 2013 | 02:09 pm
Go deeper into the world of the Mtn Dew All-Stars with an interactive “living Portraits” experience. The art direction is exceptional x 10 but the ultimate digital experience could have been pushed fu...
Ikea Make Small Spaces Big 360 6 Aug 2013 | 09:56 am
Ikea helps you find more space at home with this interactive experience. You’re invited to have a nose around lots of clever ideas. In this interactive film, created originally for IKEA FAMILY members...
