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Does art have a place in advertising? 13 Aug 2013 | 09:30 pm
When a group of art students were asked by the American Association of Advertising Agencies if they would enjoy a career in advertising, their responses were mostly negative. "I would never consider ...
Breaking Down Silos: Creating Collaboration in Your Online Marketing Teams 25 Jul 2013 | 07:27 pm
Of the many challenges that face online marketing agencies, one seems to effect most organizations unilaterally - silos. As we get caught up in the day-to-day grind, it's natural for us to fall into a...
Google's New Local Carousel & How It Will Change Local SEO 17 Jul 2013 | 07:07 pm
If you've recently done a Google search looking for a local restaurant, you may have noticed something new on the search engine results page. In mid-June, Google released a new feature they're calling...
You Can't Ignore Mobile Anymore 1 Jul 2013 | 08:54 pm
The old way of doing things Until last year, having a "mobile-friendly" site simply meant that your content was capable of loading on all mobile devices. That meant no Flash and no broken elements o...
In Defense of Snapchat 22 May 2013 | 08:30 pm
Snapchat has taken the social media world by storm over the past year or so, claiming 150 million photo uploads each day. It's simple-you take a picture on your smart phone, send it to a buddy for any...
Can I Use That? 26 Apr 2013 | 08:46 pm
Whether you're a blogger jazzing up your home page, a business setting up their website, or an organization posting on your Facebook page, this same question is bound to come up at one point or anothe...
The Benefits of Social Integration: Coachella 12 Apr 2013 | 09:49 pm
It's that time of year again. The time where girls and guys pile into a car and drive to Indio, California to experience the epic three-day music festival known as Coachella. Tomorrow marks the kick-o...
Social Media Mobile Apps and Restaurants 23 Mar 2013 | 12:43 am
In today's society, roughly 46% of American adults own smartphones (as of 2012). With almost half of the U.S. using these devices, it's no wonder that businesses in all fields are doing their best to ...
Teens Continue To “Pheed” the Social Media Fire 9 Mar 2013 | 02:00 am
What is the current #1 free social app in Apple's App Store? Facebook? Twitter? Instagram? Nope. The answer may surprise you, because you probably have not heard of it-yet. Pheed is one of the hottest...
Google Pay Per Click 101 Plus Some 21 Feb 2013 | 02:45 am
GOOGLE ADWORDS 101 PLUS SOME! On a monthly basis, I have several clients who run pay-per-click campaigns and I would say my knowledge of PPC and AdWords is an intermediate level. On Wednesday I rece...
