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Are You That Easy to Forget? Make Your Blog Posts More Memorable 7 Aug 2013 | 08:22 am

For private bloggers, not all posts have to be with utmost significance each time. To their own liking, they have the liberty to post blogs just for the sake of posting, or to satisfy themselves with ...

How Outbound Telemarketing and Lead Generation are much like Boxing 29 Apr 2013 | 10:22 am

Image from bbc.co.uk As cliché-ish as it may sound, it seems that everything in life can be likened to Boxing. This is probably because of the fact that this contact sport requires focus, determinati...

Why Outsourced Lead Generation And Appointment Setting Work For Some And Not For Others 27 Sep 2012 | 01:24 pm

Small companies who have little time and resources to manage their own lead generation telemarketers and appointment setters have the option of outsourcing these tasks to a capable and reliable b2b ap...

Anticipating Facebook’s Enhanced Page Post Targeting 5 Sep 2012 | 09:51 am

As the pioneers of the brand pages, Facebook is making it easier for marketers to make the most of their Facebook fan pages and become an even better lead generation tool. Thanks to the latest updates...

CMO’s Agree on the Positive Impact of Social Media for Sales and Marketing 30 Aug 2012 | 09:41 am

Bazaarvoice recently released a survey that further supported the effect of social media on a company or business’ sales by asking 100 CMOs (Chief Marketing Officers) from different B2B and B2C compan...

Of Fishing And Business Sales Leads Generation 22 Aug 2012 | 09:27 am

Lead generation is a lot like fishing. B2C lead generation marketers are the fishermen who use a fishing net to catch fish: the more fish you want to catch, the bigger the net you should use. For b2b ...

The Difference Between Blogging And Social Media 13 Aug 2012 | 11:19 am

It is inevitable to do content marketing when marketing online. It is the simplest way to make your presence known to your potential business clients. With content marketing, the two biggest and most ...

Telemarketing: Cold Calling Is A Sport 7 Aug 2012 | 12:24 pm

Ask any professional telemarketer what they think about telemarketing—veteran or amateur, b2b or otherwise—and they’ll tell you that it is a largely difficult job. But why are they still at it? Why do...

Finding Business Leads Worldwide Through B2B Telemarketing 31 Jul 2012 | 11:57 am

Telemarketing is a vastly misunderstood and underestimated lead generation strategy. Though B2C telemarketers remain to have questionable intentions, B2B telemarketers are flourishing as a significant...

How To Date Your Target B2B Leads According To Seth Godin 23 Jul 2012 | 01:29 pm

Any sensible marketer fully understands that mass media advertising and marketing is quickly losing its effectiveness. The one-size fits all type of marketing no longer fits anyone, and if you really ...

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