Bulbstorm - bulbstorm.com
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Our favorite Facebook stories of 2012 21 Dec 2012 | 03:08 am
Mobile advertising, Timeline layout, and clearer allow prompts got social marketers’ attention in 2012.
Kroger | Back to School 1 Nov 2012 | 11:58 pm
All-screens shopping list builder reaches on-the-go moms.
3 ways to do UGC better on Facebook 14 Sep 2012 | 02:02 am
User-generated content doesn’t have to be a boring box with a stock image, headline, and body copy! We’ve recently launched a pair of tongue-in-cheek election apps that demonstrate how to creatively e...
Facebook marketing goes mobile 19 Apr 2012 | 11:51 am
Facebook’s acquisition of mobile photo app Instagram is a $1 billion warning to marketers that Facebook is going mobile in a big way. Instagram has an audience of over 35 million users and proven ex...
Gamification wins on Facebook 14 Feb 2012 | 12:00 am
“Gamification will be exposed for the gimmick it is, but marketers will still benefit from selective uses of it.” – David Berkowitz of 360i * Gamification has emerged as a major trend in digital mark...
Facebook developments to watch in 2012 18 Jan 2012 | 07:52 am
Last month we looked back at 2011’s top developments for Facebook marketers and social app developers. The list included Facebook Insights upgrades, new ad targeting options, and Sponsored Stories. N...
Our favorite Facebook stories of 2011 28 Dec 2011 | 02:21 pm
In 2011, Facebook observers obsessed over Timeline, privacy, and a supposedly imminent IPO. Brand marketers and social app developers followed different stories in 2011. (OK, we obsessed over those ot...
Avoiding Facebook’s ax: 3 questions to ask before a Facebook contest 30 Nov 2011 | 07:18 am
No one wants Facebook to give their contest or sweepstakes the ax. Alas, examples of Facebook enforcing its promotion guidelines are out there. Just ask Scandinavian Airlines. Here are three question...
Cox | Best Show on TV 22 Nov 2011 | 07:43 am
True Blood vs. Bones. House vs. Pawn Stars. Cox Communications knew the best way to engage subscribers was around their favorite TV shows. Everyone has a favorite, right? With Bulbstorm, Cox launched...
NBC Sports | Tour de France 22 Nov 2011 | 07:42 am
With the Tour de France just weeks away, the Versus Network and NBC Sports had to move fast to activate cycling fans on Facebook. They called Bulbstorm. Together, we determined that personal stories o...
