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Be the Trusted Advisor for Credit Card Processing Services 15 Aug 2013 | 09:57 pm
Many agents who sell credit card processing services are accustomed to working with value added resellers (VARs) who provide point-of-sale systems, network equipment, and other technology to small bus...
Credit Card Processing Services: Saying Please & Thank You 8 Aug 2013 | 09:46 am
When I was a child, the only book available about child rearing was by Dr. Spock. Then when my children came along, we had a few more choices, but it was certainly nothing like the plethora of resourc...
Using Emotion to Sell Credit Card Transaction Processing 5 Aug 2013 | 08:48 pm
It’s been over 25 years since I discovered “A Prairie Home Companion.” Many a Saturday afternoon has been blessed with stories from Lake Wobegon, Buttermilk Biscuits commercials, and Guy Noir. Whether...
Can Marketing Solutions Boost Your Merchant Services Program? 24 Jul 2013 | 09:53 pm
Other than mobile credit card processing, perhaps the hottest segment in the payments industry is marketing and loyalty. Many new products are combining payment processing with loyalty programs, offer...
Credit Card Processing Services: What’s Your Rate? 18 Jul 2013 | 10:44 pm
Many would argue that the most common question merchants ask those selling credit card processing services is, “What’s your rate?” In the past, there were several ways to answer that question. One was...
The Great Merchant Services Account Marathon 11 Jul 2013 | 03:09 am
Marathons have always intrigued me. No, I don’t really have a desire to run 20 plus miles at one time, but what they entail intrigues me. Several years ago during an all-day meeting, I found myself si...
How Seasonality Impacts Your Credit Card Processing Business 9 Jul 2013 | 02:00 am
In my last blog post I talked about seasonal merchants. If you saw my post, you learned three key things to keep in mind when targeting this group of merchants. Since then there has been much conversa...
Seasonal Merchants and Credit Card Merchant Accounts 20 Jun 2013 | 07:35 pm
About this time of year, fireworks shops start popping up in many states. They open in early June and close around mid-July. During that time, many will process a reasonable amount of volume, and they...
When Not to Talk About Small Business Credit Card Processing 14 Jun 2013 | 01:35 am
As an agent selling small business credit card processing, you’ve probably developed a standard script that you follow on sales calls. Do you ever get tired of hearing the same old spiel? Well, mercha...
How Behavior Impacts Your Credit Card Processing Business 6 Jun 2013 | 10:25 pm
After a cold spring in most of the U.S., warm sunny weather has finally arrived. You may find yourself lacking motivation to sell, wanting to play in the sun instead. However, how you respond to these...
