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What Does Google’s New Personalized Search Mean for Marketers? 14 Aug 2013 | 11:32 pm
When working with our clients on search campaigns, one of the most common conversations I have is about the nature of Google searches and how, if you’re signed in to your Google account, things aren’t...
Your Newsletter Will Be Deleted if Users Can’t Read It On Their Mobile Devices 13 Aug 2013 | 10:54 pm
From a new study by Constant Contact and Chadwick Martin Bailey on newsletters and mobile interaction: The survey of 1,497 consumers found that 80 percent of smartphone owners say it is “extremely im...
Affiliate Marketing’s Bad Rap 13 Aug 2013 | 08:56 am
From VentureBeat courtesy of Scott Jangro on FB: “Be very careful when you sign up to affiliate networks. Do all your analysis. Profile the traffic, and then make an educated decision for yourself. E...
Women in Marketing 13 Aug 2013 | 05:13 am
When I first started in the marketing business, I was in way over my head. And now, two years later, I’m still in way over my head. The transition from being a teacher in a classroom into the real w...
Taking Up the Challenge 12 Aug 2013 | 08:56 am
@samharrelson no, they want people who complain on Twitter but don't do a damn thing to exact change — Shawn Collins (@affiliatetip) August 12, 2013 This week, MarketingTrends is turning into a grou...
Facebook’s Big Problem 8 Aug 2013 | 09:37 pm
Beautiful and well-argued post from The New Inquiry: Facebook is like a television that monitors to see how much you are laughing and changes the channel if it decides you aren’t laughing hard enough...
Facebook Kills EdgeRank 8 Aug 2013 | 07:11 am
From The Next Web: One of the key pieces of technology Facebook relied on in the past to aid in content discovery was EdgeRank. It was revealed that this form of technology is no longer in use. The c...
How Many Clicks Does it Take? 6 Aug 2013 | 07:17 pm
Worth your 2.5 mins for pondering how your click path is best resulting in conversions… via Forward3D: Are Men Out-Shopping Women Online? – YouTube. Brands vs retailers aside, this type of data (not...
YouTube Introducing Live Streaming For Channels with 100+ Subscribers 5 Aug 2013 | 02:30 am
One channel that’s particularly valuable for many marketers, particularly in the affiliate industry, is live video (for webinars, etc), so this is great news: YouTube Creator Blog: Investing in you: ...
Email Marketing Doing Well On Mobile 1 Aug 2013 | 01:56 am
2013 is the year of the mobile device: Mobile Takes an Increasing Share of Email Opens – eMarketer: “In May 2013, research from marketing solutions provider Harland Clarke Digital found that consumer...
