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The Buyer-Seller Dance 21 Aug 2013 | 09:29 am

Posthumous: Ruben Estrada Estrada Strategies When prospect’s and salespeople begin their selling “dance,” there are always two systems at work: the prospects system and the sellers system. In the pros...

Old Fashioned Prospecting, a Hi-Speed Way to Increase Sales 14 Aug 2013 | 01:00 am

When the economy was robust, prospects were eager to invest in many things for fear of being left behind in the hi-tech/high-speed/technology-will-solve-every-thing revolution of the 90’s.  Quietly, a...

Focus on Five Areas Today to Close Business Tomorrow 31 Jul 2013 | 05:14 am

By Ruben Estrada, CEO- Posthumous All too often, salespeople focus on the wrong elements in their attempt to increase sales. They turn their attention to the features, benefits, and value-added aspect...

At Your Service 23 Jul 2013 | 10:41 pm

By Ruben Estrada Providing outstanding customer service creates a positive atmosphere in your dealings with your customers, and creates long-term relationships that are the foundation of a successful ...

Learning to Lead Starts With Learning to Look 23 Jul 2013 | 06:01 pm

I was sitting this morning talking with one of the Estrada Strategies business coaches.  Our conversation was bouncing around, as morning conversations often do, when she asked me a question that made...

Eliminate “Think-it-Over” from Your Selling Opportunities 16 Jul 2013 | 11:20 pm

Posthumous: Ruben Estrada It seems that salespeople have been forever plagued by prospects need to “think-it-over.”  This leads to longer then necessary selling cycles, which in turn, creates anxiety ...

Working the Plan is the Plan That Works 2 Jul 2013 | 06:19 pm

Working The Plan Is The Plan That Works. Today really is July 1st. How did the first half of 2013 manage to fly by so fast? It seems just yesterday I was leading my clients in Strategic Planning for t...

Don’t Spill Your Candy in the Lobby! 2 Jul 2013 | 07:07 am

Imagine you and your significant other have decided to catch the latest thriller at the   local multiplex movie theater.  After purchasing your ticket, you head directly to the new candy station that ...

Stop this Business: I Want to Get Off 24 Jun 2013 | 06:51 pm

I am out of time.  I mean, there is just no more time in my day to add one more thing to do.  It seems like no matter how early I start work or how late I stay, the time runs out before I finish the t...

You Do What You Plan To Do 19 Jun 2013 | 02:07 am

By Kevin Kragenbrink, CEO – Estrada Strategies It’s not about the money.  I have made this statement often, but today it takes on a new meaning.  Today I am not talking about value over price in a sal...

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