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Untitled 22 Aug 2013 | 10:16 pm
FOR IMMEDIATE RELEASE Minneapolis, MN – August 21 2013 FALLON WINS ADWEEK MEDIA PLAN OF THE YEAR FOR IFC Fallon has been named the winner of Adweek’s Media Plan of the Year competition in the Best ...
Big Wood Taps Fallon 8 Aug 2013 | 01:22 am
Minneapolis, MN – August 7, 2013 FOR IMMEDIATE RELEASE Award wining local brewery Big Wood has selected Fallon Minneapolis as it’s agency of record. The two Minnesota companies will team up to grow ...
Opinion: Expose Yourself 24 Jul 2013 | 09:36 pm
Written by Annie Economou, 2013 Summer Intern There was a time I believed that a person could separate herself from her work. The “professional Anastacia” I brought to the job wasn’t the same Anastac...
Misfit Right In 23 Jul 2013 | 04:34 am
Ad of the Day: The Cosmopolitan of Las Vegas Assaults Your Senses 22 Jul 2013 | 08:35 pm
A new chapter in the country’s most provocative hotel campaign By Tim Nudd July 19, 2013, 11:57 AM EDT Tempting, not beseeching, the viewer Loud. Sexy. Aggressive. Claustrophobic. These aren’t cha...
Procrastination 19 Jul 2013 | 01:47 am
Approximately 50 million people wait until the final two weeks to file their taxes. This year, H&R Block invited those online filers to procrastinate just a little bit longer before quickly and easily...
Opinion: Ad Agencies Need to Operate Like Startups 18 Jul 2013 | 09:11 pm
by Aneela Kumar, AdSpecs Ad agency revenues are on the decline. Clients are moving from hefty fee-based AORs to cheap/fast project-based work. Loyalty is gone in Corporate America – on all sides. Wi...
The Simple Way To Minimize Buyer’s Remorse 16 Jul 2013 | 11:54 pm
Guest post on Neuroscience Marketing by John Carvalho Who hasn’t had buyer’s remorse? That post-purchase anxiety about a decision is all too common. Did we pick wisely? Should we have spent more? Or ...
Image Influence: Placing Pictures for Maximum Impact 11 Jun 2013 | 09:12 pm
Tue, Jun 11, 2013, Neuro Web Design, Neuroscience Research Guest post by John Carvalho There’s an idea from cognitive psychology called cognitive fluency that has been making the rounds in the busines...
Fallon Pair Makes Thirty Two Magazine “32 Under 32” 31 May 2013 | 08:27 pm
Aaron Seymour-Anderson & Aneela Kumar make list of distinguished Ad/Marketing pros Minneapolis, MN – May 31, 2013 – This week two of Fallon’s team members were named to Thirty Two Magazine’s 1st “32 U...