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The Next Logical Phase of Event Hybridization and Why It Will Be a Game Changer 7 Feb 2013 | 07:07 am
The merging of live events with digital content and remote attendees was bound to happen. When the Internet poked her head through the ceiling of the convention center, the industry expected something...
The Next Logical Phase of Event Hybridization and Why It Will Be a Game Changer 7 Feb 2013 | 07:07 am
The next iteration of hybrid (live and digital) events will radically change face-to-face events for the good. Event organizers, exhibitors and sponsors will all benefit from the changes and in-person...
How One Meetings Organization Interpreted Digital Disruption 23 Jan 2013 | 01:19 am
The time we live in can only be described as bordering on the unfathomable: infants use iPads, celebrities show up at music festivals post mortem and human beings serve as wireless hotspots. We have g...
How One Meetings Organization Interpreted Digital Disruption 23 Jan 2013 | 01:19 am
The live meetings industry is in flux. Digital disruption from virtual meetings, social media and mobile platforms are equal parts threat and opportunity depending on one’s vantage point. Rather than ...
EIBTM’s Technology Watch Award Winners One Year Later 11 Dec 2012 | 08:58 am
As EIBTM, the Global Meetings & Events Exhibition, celebrated its twenty-fifth anniversary two weeks ago in Barcelona, it honored the winners—an overall winner and several finalists—of the EIBTM Techn...
EIBTM’s Technology Watch Award Winners One Year Later 11 Dec 2012 | 08:58 am
EIBTM celebrated its 25th anniversary in 2012. I thought I might take a peek at the 2011 winners of the EIBTM Technology Watch competition to see whether the companies survived and how their solutions...
DoubleDutch Jumps from Games to Mobile Lead Retrieval, Sales and CRM 28 Nov 2012 | 02:21 am
Recently, DoubleDutch, a mobile applications developer that was one of the first to introduce game strategy into the (primarily) corporate event environment, announced that it received venture capital...
DoubleDutch Jumps from Games to Mobile Lead Retrieval, Sales and CRM 28 Nov 2012 | 02:21 am
After a $4 million round of venture capital funding, the new and improved DoubleDutch mobile platform takes advantage of four key technology trends impacting face-to-face events in its quest to go whe...
Talking to the Empty Chairs 25 Sep 2012 | 12:46 am
Trade show and conference organizers—associations, especially—are very good at delivering information to their attendees and members. It’s a practice that drives business and membership. But, what abo...
Talking to the Empty Chairs 25 Sep 2012 | 12:46 am
Trade show and conference organizers—associations, especially—are very good at delivering information to their attendees and members. It’s a practice that drives business and membership. But, what abo...
