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Facebook and the Power to Reach Your Audience 11 May 2013 | 05:05 pm

There’s no doubt that Facebook provides businesses with tremendous opportunities to connect with their current audiences and to tap into new audiences to expand their reach dramatically. I’ve shared a...

Is it Okay to Sell on Facebook 11 May 2013 | 01:05 pm

Facebook began its existence as a website where college students could interact with one another online. The doors were later thrown open so that anyone could set up a profile on Facebook, and eventua...

Incorporating Facebook into Your Website 11 May 2013 | 09:05 am

Now we’re going to spend some time talking about how to tie everything together. After all, by this point you probably already have both a website for your business as well as a dedicated Facebook pag...

Tips for Building Your Mailing List with Facebook 11 May 2013 | 05:05 am

Even when you make a connection with a potential customer on Facebook, it can be difficult to contact them directly. In order to guard against its users being bombarded and overwhelmed with solicitati...

Increasing Engagement on Your Posts 11 May 2013 | 01:05 am

If you’ve followed along with my guest blog post series up to this point, then you’ve now got a Facebook Page for your business, and people are starting to find it. But getting people to your page by...

How to Determine an Approach to Your Facebook Page 10 May 2013 | 09:05 pm

As we mentioned in my last post, the way you promote your Facebook page will in large part be determined by how you’ve approached the process of building that page, as well as the types of posts you p...

Promoting Your Facebook Page 10 May 2013 | 05:05 pm

The best way to make sure that your Facebook page gets a lot of visitors (and hopefully a lot of purchase from those visitors) is to promote that page. You have a variety of promotional techniques ava...

Tips for Setting up Your Facebook Page for Your Target Audience 10 May 2013 | 01:05 pm

Setting up a new Facebook page for your business is easy, and you can begin the process by visiting here, but before you begin you should consider the following tips. By taking a bit more time and put...

Balancing Your Personal Profile and Facebook Page for Business 10 May 2013 | 09:05 am

After reading my last post, it should be clear why Facebook is so important for the success of your business. You might already be familiar with the reach of Facebook firsthand since there’s a good ch...

Why Facebook is Important for Business 10 May 2013 | 05:05 am

Remember a few years ago, when some were claiming that Facebook was a just “passing fad?” That idea almost seems crazy now, given how much Facebook has become ingrained in so many people’s lives. As ...

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