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Using LinkedIn As An Information Gathering Tool 26 Aug 2013 | 03:34 pm
LinkedIn is like a Swiss Army knife. It is a tool that can be used in different forms. Primarily, professionals use the site is a networking tool to connect with individuals that they have met onl...
What To Listen For To Build Your Content Strategy? 21 Aug 2013 | 03:28 pm
As suggested in the post, Understanding Your Audience For A Content Strategy, there are specific avenues to use to gather relevant intelligence to build a solid content strategy for a social media pla...
Understanding Your Audience For A Content Strategy 14 Aug 2013 | 07:03 pm
As stated in the post, “4 Reasons Why You Need A Content Strategy“, organizations that select to have a content strategy are more likely to engage a target audience on a consistent basis. With this m...
4 Reasons Why You Need A Content Strategy 7 Aug 2013 | 04:41 pm
Having a social media presence is easy. Within seconds, your organization can proudly say, “Connect With Us On Social Media” or “Join The Conversation” thanks to a bare bones Facebook page or a Twitt...
LinkedIn Advanced Search Interface 5 Aug 2013 | 09:35 pm
Here is a quick tip for individuals that wish to use LinkedIn as a prospection tool for partners, suppliers and or clients. According to the infographic, “Portrait of An LinkedIn User” by Power Formu...
5 Tips To Better Manage Your Social Ambassador Program 24 Jul 2013 | 05:27 pm
Undertaking a social ambassador program for your region for tourism attraction purposes is a large responsibility. Not only are you depending on individuals to execute portions of an established soc...
What To Look For In A Social Ambassador? 17 Jul 2013 | 04:05 pm
Implementing a social ambassador program is an initiative that requires a strategic mindset. Not only do social media marketers have to keep in mind their objectives, they must be able to select the...
Searching Facebook Groups Efficiently 15 Jul 2013 | 06:35 pm
Have you made to jump to Facebook Graph Search yet? If you are thinking of doing so, you may want to think twice after reading this post, especially if you gather strategic intelligence from Faceboo...
4 Things That Social Media Ambassadors Can Offer To Your Campaign 10 Jul 2013 | 04:36 pm
Social media marketing campaigns are planned in vacuum. From the analysis of data regarding the target audience to the selection of the right tools to execute the strategy, campaigns are created and ...
Influence Marketing In A Social Region 3 Jul 2013 | 03:37 pm
Large or small, regions are utilizing social media tools to effectively promote initiatives in today’s digital environmental. Whether it be a Facebook Page or a Twitter account, regions attempt to r...