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Put Your Social Where Your Sand Is | LisaDJenkins.com 6 Dec 2012 | 03:42 am
Travelers have questions that need answers. What if you could remove the time lapse of email and answer questions for website visitors immediately, while they’re interested? What if you could provide ...
How Do You Want To View Page Posts On Facebook? 6 Nov 2012 | 01:00 am
“Well, I can’t say it’s true, and I won’t say it’s not, but there’s been talk.” That’s a line from one of my favorite movies, The Quiet Man. It’s a great story about how well-meaning key members of a ...
What Facebook’s New Pages Feed Could Mean For Businesses and Brands 31 Oct 2012 | 03:24 am
With the recent adjustments to the Facebook EdgeRank algorithm, Pages are seeing reduced visibility within the Newsfeed on Facebook. Engagement for Facebook Pages is down and many individual users are...
Customer Reviews: Mining The Good In The Bad 21 Oct 2012 | 02:16 am
In 2009, the FTC released the Guides Concerning the Use of Endorsements and Testimonials in Advertising. The FTC determined that paying for positive reviews without disclosing the nature of the relati...
Social Strategy Case Study: NCITA 3 Oct 2012 | 02:30 am
I think it’s important to walk a walk that supports the talk I talk. I spend a lot of time talking about the importance of strategy and measurable goals when integrating social and digital efforts int...
The End of Friend-ly Business on Facebook? 21 Sep 2012 | 02:00 am
While Facebook’s Terms of Service have consistently barred businesses from engaging with their communities using a Profile (versus a Page), there has been very little movement from the platform in the...
Survey Shows Facebook Links In Tweets Don’t Get The Love 18 May 2012 | 02:53 am
Every time I click on a link in Twitter and find myself redirected to Facebook, I move that much closer to having a little Howard Beale/Network moment and screaming “I’m as mad as hell and I’m not goi...
5 Things Your Event Listing Must Have OR Stop With The Guessing Games Already 11 May 2012 | 01:09 pm
If you are posting events online – for your own organization, for a Visitor Bureau or for a Chamber of Commerce – I’m talking to you. Yes, you. Step away from the keyboard and take a moment to read ...
How To Protect Your Business From Employees Going Rogue Online 17 Apr 2012 | 08:36 am
~This post was originally written for and published on SpinSucks.com on March 14, 2012. Small changes have been made to the text below. It all starts very innocently. Joe or JoAnne (I’m an equal ...
Smartphones Don’t Make Mobile Sites Obsolete 19 Apr 2011 | 06:43 pm
If you think the surge in smartphone adoption among U.S. consumers removes the need for a mobile-friendly version of your website, please reconsider. Especially if your current site uses Flash, is im...
