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What Makes Successful Content Successful? 23 Jun 2013 | 05:14 am
I have been catching up on Series 5 of Mad Men in the last few days. English: Screenwriter Matthew Weiner (Photo credit: Wikipedia) I needed to remember what had happened toward the end of Series 4 ...
People At Work 17 Apr 2013 | 04:44 am
One of the things that I enjoy about having a teaching gig, is that I learn something each semester. This semester, on Monday just gone, it was something entirely different. I posed a question to the ...
Raising Capital For New Business 13 Mar 2013 | 03:51 pm
Almost every time I meet someone with a great idea they are so focused on the problems associated with the idea that they lose touch entirely with the fact that the solution comes from raising capital...
The Shift To E-Publishing 3 Mar 2013 | 01:53 am
I met with a student last week who is about to join the class that I co-ordinate. I hesitate to use the word teach, because to me the word “teaching” implies that one person tells the other what to do...
Putting Together The AMCRC – ACES Strategic Alliance 21 Feb 2013 | 11:24 am
Over the last couple of months I have been working to put together a strategic alliance between my client, ACES, and the AMCRC. Putting together an alliance between two bodies that are funding substan...
Don’t Let Me Be Misunderstood 14 Jan 2013 | 09:51 am
Back in the 1960′s in the UK there was a band called The Animals. One of their early hit records was a classic blues song called, “Please don’t let me be misunderstood”. Being misunderstood can be the...
Brands, Customers and Selling Wine Online 9 Dec 2012 | 08:12 am
I have been buying wine online for a couple of years now. Sometimes it has been a great experience and sometimes a crappy one. But what it shows is how fragile customer loyalty is and the things that ...
AdBioFab 7 Dec 2012 | 04:09 am
I am producing the AdBioFab conference again. It will be at the Sydney Business School on December 18th. If you are interested in attending visit the AdBioFab website to find out more or to register. ...
An Unusual Dinner 25 Nov 2012 | 04:40 am
Last Thursday evening I went to a book launch. Not just your average book launch with a glass of chardonnay and some canapes, mind you, but instead a book launch and formal dinner for several hundres ...
How Real Estate Agents Affect Our Local Economy 6 Nov 2012 | 04:24 am
Yesterday morning just before I headed out to a couple of meetings at the uni, there was a knock at the door. It was someone who lives a couple of streets away, and who was the realtor who sold us our...
