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Work Hard, Play Hard—How Successful PR Executives Think About Stress 15 May 2013 | 03:01 pm
Think job-related stress is a recent phenomenon? Not quite. The remains of Britain’s King Richard III were found last year. Turns out the guy was pretty stressed out. Analysis of his teeth showed that...
Want to Build Your Business? Humanize It With the Art of Listening 8 May 2013 | 03:59 pm
Listen up, folks. Hey, you in the back, can I have a little quiet here? Okay. Thank you. This week’s blog deals with an old-fashioned skill that today goes largely unsung. It’s a skill important to an...
The Client’s Search for Insight—Becoming A Data-Savvy PR Firm 1 May 2013 | 03:20 pm
Last week brought the announcement of a new Twitter app, #music. Almost instantly came commentary about the great trove of data the new app would bring marketers. Yes, big business is discovering dat...
Building Bridges between Academia and Business: A Report from the Council’s “Taking Flight” Event in Chicago 24 Apr 2013 | 03:53 pm
We know our success depends on our ability to maintain a continuous flow of bright, motivated professionals into our industry. But with rapid change now a constant in the communications business, how ...
Your Secret Weapon—A Good Blog! 17 Apr 2013 | 02:11 pm
We’re all struggling to manage the torrent of information out there today, to get information to work for us. One basic scenario runs like this: To get ahead, you need to come up with that next brilli...
Supply Chain Screw Ups—Protecting Your Brand And Minimizing the Damage 11 Apr 2013 | 02:27 pm
If you’ve purchased lululemon’s yoga pants lately, then watch out: the brand has recalled 17% of its yoga pants after an apparent defect rendered them too revealing. The company blamed one of its supp...
Going Short—The Shifting Language of Public Relations 3 Apr 2013 | 02:46 pm
Not a message this week, but a musing: What does today’s short communication mean for the public relations business? It’s a commonplace to note the speed of communication in the digital age. But you h...
Advertising, Consumers, and the New FTC Advertising Disclosure Guidelines 27 Mar 2013 | 12:44 pm
Is your firm up on the latest FTC guidelines governing online advertising and the proper consumer disclosures required by law? It better be! In 2000, the FTC issued its “Dot Com Disclosures,” disclosu...
Changing Face (to Face) Time: Work Environments with Purpose 20 Mar 2013 | 01:41 pm
Yahoo CEO Marissa Mayer’s decision to ban telecommuting at her company has been criticized by many as a backward step in the evolution of the more flexible, modern workplace. Yet the controversy over ...
Firm Showcase—Rooted in Research: Global Strategy Group 12 Mar 2013 | 09:07 pm
Most communications firms do quantitative research. But what would a firm look like that not merely specialized in research, but organized itself around it top to bottom? Very much like the public aff...
