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4 Easy Ways to Personalize Your Emails with Rapleaf 19 Aug 2013 | 11:46 pm

Recently, a top-5 Internet Retailer approached Rapleaf because they were struggling to make their email marketing more relevant. Using our data to tailor content, special offers, and gender-specific s...

Recap from IRCE: Big Conference, Big Data 13 Jun 2013 | 03:52 am

Last week, Rapleaf joined thousands of internet retailers and ecommerce partners at McCormick Place in Chicago for the 2013 International Retail Conference and Expo. While some people's highlights fro...

Target Your Facebook Ads with Rapleaf Data 25 May 2013 | 02:03 am

The following is a guest post by Ryan Pitylak, CEO at Unique Influence. As social media marketing gains momentum (and legitimacy), Facebook is emerging as one of the most powerful tools for online mar...

Introducing the Brand New Rapleaf Dashboard! 14 May 2013 | 06:13 am

Spring has finally sprung and so has the new Rapleaf Dashboard. We've added a ton of features to help you receive, track, and visualize the Rapleaf data you want. Now when you log in to the Dashboard,...

Dear Facebook, Thanks For Everything, Love Email 7 May 2013 | 05:06 am

The following is a guest post by Scott Krauss, Director at LiveIntent. Don't call it a comeback, but email is sexy once again. We went through some tough times as marketers sought to find the next big...

This Brand is Your Brand, This Brand is My Brand 17 Apr 2013 | 06:09 am

With the rise of Twitter and Facebook, marketing isn't just about email anymore. It's true: email is still the king (see last week's blog for the full email manifesto) but the Marketing Kingdom also h...

Long Live King Email 6 Apr 2013 | 06:02 am

This morning, I went to Google and started to type. email is By this point, Google was already trying to finish my thought for me. email issues email is not working on iphone email is dead Hmm. Google...

Customer-Centricity Makes the Heart Grow Fonder 28 Mar 2013 | 07:22 am

Last week was all about the cold, hard facts behind email personalization. Metrics, percentages and info-graphics all agree: personalized emails work and people like them. But this week is all about t...

The Facts Don't Lie about Email Personalization 20 Mar 2013 | 01:25 am

At Rapleaf, we love data and we love email personalization, so it only makes sense that we love data-driven email personalization too. We’d marry it if we could. But this week’s blog post isn’t about ...

Dunk in the Dark 13 Mar 2013 | 06:37 am

In the wake of the Super Bowl and the corresponding tweet by Oreo heard around the world mid-blackout - 'You can still dunk in the dark' - there’s been one hyphenated term on everyone’s lips: real-tim...

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