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How a Testimonial Video Gains Trust With Your Potential Clients 22 Aug 2013 | 05:48 pm

Trust is central to the online buying process. With it being so easy to click through endless websites – a potential customer can easily lose interest and move on. So trying to convince web surfers ...

Affordable 3D animation – I don’t believe it! 14 Aug 2013 | 09:01 pm

When most people consider 3D – a big budget is usually the first thought that comes to mind. Until now, this assumption was correct. For the smallest piece of 3D work, a client could expect to pay £...

Modern Marketing & Video – 4 ways they fit together 30 Jul 2013 | 04:07 pm

Every marketer wants to be considered modern and forward thinking. So here’s a four ideas 1: Content Marketing Providing useful and relevant content to customers and potential customers is integral ...

Q & A: Why Should a Manufacturer Want Animation? 19 Jul 2013 | 07:46 pm

When you have multiple locations all over the globe – the thought of shipping a camera crew to each individual site starts to sound like a logistical nightmare. “I need my CEO to talk to camera – wil...

How to raise your business profile 17 Jul 2013 | 02:38 pm

You’ve invented something; you’re in production …. What next? 1. You want sales. 2. You want more people to know about you. 3. You want extra investment. 4. You want expert help. 5. You want the...

Why B2B customers watch video 9 Jul 2013 | 01:59 pm

What B2B customers like about video It describes your business perfectly In one minute, your web visitors get a grip of what your company is about. You make a best first-impression. They understand...

My First Month at Rossiter & Co 1 Jul 2013 | 04:22 pm

This is a post from our newest addition to the team, Shane, a Video Editor. It’s taken a while to sink in but my first month at Rossiter & Co has made me realise just how lucky I am. Leaving uni wit...

Goodbye Creative Suite. Hello Creative Cloud. 26 Jun 2013 | 06:53 pm

As you may know, Adobe is has just brought out the Creative Cloud. Not only does this mean changes to the actual software, but also the way you have access to it. Instead of paying a one off fee for...

6 Reasons Why People Buy Business Video, and 6 Why They Don’t 21 Jun 2013 | 07:11 pm

The why-they-dos 1. Prevention for profit This reason relates to the construction and manufacturing industries. For millions of employees and on-site contractors, there’s a risk of accidents. Very cos...

How to Produce a Training Video That Will Actually Engage Staff 18 Jun 2013 | 01:26 pm

Use a mixture of visuals Don’t have the training video solely live action video, or only animation. Watching a mixture of a presenter to camera, then live action scenes and graphics, for example, will...

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