Lifetime Value: the Most Important Number 26 Aug 2013 | 07:15 pm

I am a true numbers geek. My initial fascination with the discipline of marketing was learning that data can even predict something as seemingly random and variable as human behavior. I can get lost f...

Turn Your Passion into a Sustainable Business 22 Aug 2013 | 07:15 pm

Entrepreneurial guru, Michael Gerber says, “Process makes the ordinary business, extraordinary.” There’s no doubt that process can help create a sustainable, scalable business — one that can have val...

Your Startup’s Value Proposition 21 Aug 2013 | 07:15 pm

One of the most important things to consider as you refine the idea for your new business is your startup’s value proposition.  Think about what makes your idea special. Consider why anyone should buy...

The Great Recession’s Silver Lining 20 Aug 2013 | 07:15 pm

Has the Great Recession made you a better entrepreneur? Most small business owners say “Yes,” according to a new small business generational study by American Express OPEN.  A whopping 81 percent of G...

New Infographic: Home Based Businesses 19 Aug 2013 | 07:15 pm

Entrepreneuring Veterans – How to Enter the Business World from the Military World 15 Aug 2013 | 07:15 pm

Are you returning to civilian life after your military duties? Wondering what your next career step will be? Entering the business world as an entrepreneur could be the right move for you. In fact, st...

Why Every Startup Needs a Business Concept Statement 14 Aug 2013 | 07:15 pm

There is a lot of talk in entrepreneurial circles about the need to develop a business plan.  And while I agree that a business plan is important for defining your strategy and the key deliverables fo...

Ready to Start a Business? First, Do a Reality Check 13 Aug 2013 | 07:15 pm

Are you thinking of starting your own business? You’re not alone–more than half of U.S. adults have seriously considered becoming entrepreneurs, says a study by 1&1 Internet. Why do people want to st...

8 Tips for Using Kickstarter to Launch Your Business Idea 12 Aug 2013 | 07:15 pm

Recently I have been receiving updates on a Kickstarter project initiated by a creative friend and fellow entrepreneur, Laurie Gonyea, owner of LanaMundi Yarns. For quite some time, Laurie has had a ...

Make the Most of the Mobile Workplace 9 Aug 2013 | 07:15 pm

“How did we ever live without the Internet?” Whenever I hear someone say that, I always think back to my college days and poring through periodicals in the library to finish a research paper. Now, of ...