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Selling the Way Your Customer Buys 4 Aug 2010 | 10:41 pm
Selling the Way Your Customer Buys Ever heard the expression, “It’s not WHAT you say…it’s HOW you say it”? Well, it’s probably safe to assume we all agree with the concept here, at least on the most...
How to Write White Papers that Drive Sales 3 Aug 2010 | 10:30 am
How to Write White Papers that Drive Sales White papers that effectively support the sales process could be called “sales white papers.” While they do not contain sales copywriting that would be incl...
Learning Design Summer Camp ‘09: Session 1 – Driving Adoption of Emergent/Disruptive Technologies 22 Jul 2010 | 10:23 pm
Gary Chinn leads a panel consisting of James Howell, Scott McDonald, Karen Keifer-Boyd, and Cole Camplese to discuss adoption of emergent and disruptive technologies. • What is disruptive technology? ...
The Business Model Must Be Innovative and Flexible 20 Jul 2010 | 04:23 am
The Business Model Must Be Innovative and Flexible What does the following list of companies have in common? A&P Hudson Motor Car Co. Montgomery Ward TWA Horn and Hardart Studebaker Indian Mot...
Whipping up a storm with disruptive communications 13 Jul 2010 | 01:47 am
Whipping up a storm with disruptive communications I’ve been reading Leandro Herrero’s latest book, Disruptive Ideas, and he’s got me thinking about the potential we communicators have to transform o...
Learning Management Systems (LMS) and Disruptive Technologies 6 Jul 2010 | 07:30 am
Based on The Innovator’s Dilemma by Clayton Christensen, this discusses the potential for a disruptive technology in the LMS market that serves, at least initially, the middle and high school level. ...
Does Your Team Sell Transactionally or Are They Trusted Advisors? 1 Jul 2010 | 12:08 pm
Does Your Team Sell Transactionally or Are They Trusted Advisors? What I find very interesting is that both selling tactics exist in the market and are successful…to a certain extent. From the persp...
CustomerCentric Selling/Client Video: So what happens when you engage me? 1 Jul 2010 | 12:08 pm
Inside look via video into what exactly happens when you engage Michael Harris at CustomerCentric Selling Video Rating: 0 / 5 Presented by Sales Performance International, the owners of the Solution...
Rich Media on the Web: Crossing the Chasm part2 27 Jun 2010 | 04:46 pm
Multimedia Studies 102 UP Open University BA Multimedia Studies Group Assignment #1
Startup2Startup: Serial Entrepreneur Steve Blank (part 2) 27 Jun 2010 | 02:51 pm
Our speaker for April is Steve Blank, founder of E.piphany, author of Four Steps to the Epiphany, and creator of Customer Development methodology (slides). Steve will speak about Speed & Tempo for Sta...
