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You are worth every penny: join me at the 2013 AWC National Conference 16 Aug 2013 | 05:26 am
One of my extracurricular activities outside of speaking and writing is serving on the National Board of Directors for the AWC (Association for Women in Communications.) My Mom has been a member sinc...
Social media is not hard: you talk about pie 13 Aug 2013 | 07:06 pm
Too many folks WAY over-complicate social media. As my Tourism Currents business partner Leslie McLellan says, “It’s NOT rocket science; it’s social.” The screenshot above is an enjoyable exchange o...
See the new blog layout? It’s sure not ’cause I planned it this way. 8 Aug 2013 | 07:07 am
Yes, the blog looks different. That’s because I made a mess. This is what happens when you are trying to improve a blog’s loading speed (a site that is slow to load = bad, both for readers and for S...
Better online content: don’t forget audio 1 Aug 2013 | 08:41 am
(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) In the rush towards more vi...
Twist the prism 30 Jul 2013 | 07:07 pm
Taking a horizontal look at lesson modules (photo by Sheila Scarborough) I kept getting stuck. I would review, poke around in and scroll through while updating and grooming the different modules, bu...
How to find your locals on Instagram 10 Jul 2013 | 08:14 am
Screenshot of VisitOKC (the Oklahoma City, Oklahoma CVB) Instagram rodeo photo While I think it’s a given that tourism organizations should connect with their local bloggers – just as they should kno...
Not saying something negative is still saying something 8 Jul 2013 | 03:35 am
This comment in a Facebook Group is why I worry about objective coverage from press trips and fam tours: Travel blogger: “We had a AWFUL stay at a well-known place. I told the PR person that I could...
Travel Post Friday: seeing landmarks in a new way 5 Jul 2013 | 09:12 pm
Becky and Sheila reflected in the Chicago Bean sculpture (photo by Sheila Scarborough) When two nutballs lie down on the ground, put their feet up and play with reflections, this is what you see. My...
How to get more traffic to your blog 28 Jun 2013 | 06:04 am
They’re waiting to read your blog! At Liberty Hall in Tyler Texas (photo by Sheila Scarborough) Unless your blog is a completely noncommercial, hobbyist diary project, you may occasionally want someo...
Carnival of Cities for 19 June 2013 20 Jun 2013 | 12:16 am
Welcome to the Carnival of Cities blog carnival, where we tour the world in a single post, via submissions from a variety of different blogs, all about any aspect of one, single city or fair-sized tow...
