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Essential elements of top performing websites 31 May 2012 | 02:01 am
Having studied, designed, tweaked, admired and critiqued hundreds of websites over the past eight years, we’ve come to know good websites. And one thing is clear: good sites, in fact the best performi...
How to be a boss that everyone likes 30 May 2012 | 02:01 am
To ensure that each and every one of your team members see you as someone they want to deliver the goods for, rather than someone who doesn’t care about them (can you just hear the ‘I told you so’s')....
Why even small businesses needs a social media policy 29 May 2012 | 02:01 am
For small businesses, creating a public networking plan is an effective way to help your business and staff work together with customers. Social Media becomes part of your marketing plan and regardles...
The 4 insider secrets you need to know about DIY PR 28 May 2012 | 02:01 am
PR agencies are experts at getting great media coverage for their clients, but not all SMEs have large enough budgets to outsource. Thankfully, setting aside some time and arming yourself with some in...
5 Simple tips to motivate your team 25 May 2012 | 02:01 am
Whatever the goals may be, creating and maintaining momentum is fundamental to achieving success. Generating momentum requires getting new team members to work hand in hand with experienced team membe...
Get more impact from your email marketing 24 May 2012 | 02:01 am
It would be no surprise to my clients, colleagues or industry peers that email marketing is one of my favourite strategies for small to medium enterprises (SMEs) to get their message out. Why? Becaus...
Do it yourself PR – who to speak to and what to speak about 23 May 2012 | 02:01 am
We are often asked by our clients and customers who they should contact within a media organisation, so we thought we would give you a quick run down! Here is an overview of the roles and titles you m...
Has your business got the right attitude? 22 May 2012 | 02:01 am
I think it’s fair to say that in a lot of businesses things flow from the top down and attitudes, ethics and standards are all created at the top. Whatever is displayed at the top levels will reflect ...
How to network your way to brand recognition! 21 May 2012 | 02:01 am
Networking can often prove quite daunting to individuals who have been exposed to networking events where business suits, polite business conversations and sales pitches are all the go. It can also be...
10 Tips for rebranding 20 May 2012 | 02:01 am
In order to discuss rebranding we need to first define ‘brand’. Put simply, a brand is how a business differentiates itself from all other businesses, especially its competitors. The brand is its per...
